- Memphis Launches Billboard Campaign
Marketing Daily, Tanya Gazdik - Wednesday, May 30, 2012
Memphis is targeting vacationers and former city residents alike with a $350,0 ...
- Kinetic Scores 'Positive' Results WIth NFC-Enabled Outdoor Ads
MediaDailyNews, Steve McClellan - Tuesday, May 29, 2012
WPP out-of-home ad shop Kinetic and OOH vendor JCDecaux revealed results ...
- Connecticut's Push: 'Revolutionary' In Multiple Ways
Marketing Daily, Karlene Lukovitz - Tuesday, May 29, 2012
This year, the tourism industry has a new hero: Gov. Dannel ...
- Out-Of-Home, Cinema Ad Revs Spike
MediaDailyNews, Erik Sass - Thursday, May 24, 2012
Buoyed by increases in a number of categories, out-of-home advertising revenue increas ...
- Elite, Clear Channel Strike New OOH Deals
MediaDailyNews, Erik Sass - Wednesday, May 23, 2012
Elite Media in Las Vegas and Clear Channel Airports in Philadelphia sign ...
- Sprint Turns 'Dream' Maker In Movie Theaters
Online Media Daily, Mark Walsh - Wednesday, May 23, 2012
Moviegoers are familiar with the on-screen admonition to turn off their ce ...
- Point And Shop: QR-Coded Outdoor Campaign Helps Commuters Plan Dinner
Creative Media Blog, Amy Corr - Monday, May 21, 2012
Answering the age-old question of what's for dinner is an outdoor a ...
- Nestle Waters' Resource Promises 'Electrolytenment'
Marketing Daily, Karlene Lukovitz - Saturday, May 19, 2012
Resource's core target audience is women 35 to 45, typically married a ...
- NCM Reveals New Cinema Ad Products
MediaDailyNews, Erik Sass - Thursday, May 17, 2012
National CineMedia, which operates the country's largest cinema advertising network, is launchi ...
- Will Vending Machines Be Your Phone's Next Tandem Screen?
MoBlog, Steve Smith - Thursday, May 17, 2012
Vending machines are about to become smart and connected. They could ...
- DPAA Issues RFP For Digital Media Summit
Raw, Joe Mandese - Thursday, May 17, 2012
The Digital Place-based Advertising Association (DPAA) has issued an RFP for submissio ...
- Allrecipes.com Launches OOH 'Dinner' Campaign
MediaDailyNews, Erik Sass - Monday, May 14, 2012
AllRecipes.com is plastering high-traffic commuter hubs in downtown Los Angeles with out-of-ho ...
- Mag Bag: 'Cosmo' Teams With EYE For Mall Campaign
MediaDailyNews, Erik Sass - Thursday, May 3, 2012
'Cosmopolitan' is looking to connect with consumers close to the point ...
- Wild Turkey's First TV Spot 'Gives 'Em The Bird'
Marketing Daily, Karlene Lukovitz - Tuesday, May 1, 2012
The spot will run through the spring in 30- and 15-second versio ...
- LoJack Goes To Grassroots
Marketing Daily, Karl Greenberg - Wednesday, May 2, 2012
Auto theft recovery company LoJack this week launches a grassroots campaign ...