- CBS Outdoor 'Eyes' New TAB Metric
MediaDailyNews, Erik Sass - Friday, April 30, 2010
CBS Outdoor is the first major outdoor advertising company to integrate t ...
- Philly Utility Takes Soft Approach To Energy Use
Marketing Daily, Aaron Baar - Wednesday, April 14, 2010
In a series of new television commercials, energy-hogging "ogres" -- old appliance ...
- Digital Signage Groups Merge To Form Digital Screenmedia Association
MediaDailyNews, Joe Mandese - Wednesday, April 14, 2010
The burgeoning digital out-of-home media marketplace is undergoing some consolidation among so ...
- Beam Global's Effen Vodka Gets Provocative
Marketing Daily, Karlene Lukovitz - Wednesday, April 7, 2010
The tongue-in-cheek campaign plays on the name for decidedly suggestive, risqué effec ...