- Iams Campaign Focuses On Emotions
Marketing Daily, Tanya Gazdik - Thursday, June 25, 2015
"Through the Mars Petcare transition, Iams has maintained its heritage and dedicati ...
- Battling Negative PR, Purina Takes Pride In Beneful
Marketing Daily, Aaron Baar - Monday, June 8, 2015
Facing a wealth of negative PR as it continues to battle ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Monday, June 8, 2015
Pedigree's 'Feed the Good' campaign got off to a successful start ...
- Purina Aims To Increase Cat Adoptions
Marketing Daily, Tanya Gazdik - Tuesday, June 2, 2015
For every #MyRescueStory shared, Purina Cat Chow will help subsidize a c ...