- Triton Taps Lotame's DMP For a2x Publishers
Real-Time Daily, Tyler Loechner - Monday, September 30, 2013
Triton Digital, operators of the programmatic exchange for streaming audio advertising, a2 ...
- IPG Mediabrands Continues Toward 50% Automation Goal, Partners With TubeMogul
Real-Time Daily, Tyler Loechner - Monday, September 30, 2013
IPG Mediabrands' mission to automate 50% of its media buying by 20 ...
- Trading Desks Getting Just Five Cents Of Every Dollar
Around the Net in Real-Time, Tyler Loechner - Friday, September 27, 2013
Adweek wrote that a panel on the final day of Advertising We ...
- Michael Barrett Joins Tremor Board Of Directors
Real-Time Daily, Tyler Loechner - Friday, September 27, 2013
Tremor Video today announced that Michael Barrett, former CEO of Admeld, h ...
- Xaxis' Gleason: TV Key To Programmatic Video
Around the Net in Real-Time, Tyler Loechner - Thursday, September 26, 2013
In a Beet.TV interview with Joanna O'Connell, principal analyst at Forrester Researc ...
- Chango Launches Web Resource On Programmatic For Marketers
Real-Time Daily, Tyler Loechner - Thursday, September 26, 2013
Marketing technology company Chango on Thursday launched The Programmatic Mind, an onli ...
- Exchange Lab, TubeMogul Partner For Video Buys In Canada, UK, US
Real-Time Daily, Tyler Loechner - Thursday, September 26, 2013
The Exchange Lab, a trading desk with a focus in automated buyin ...
- AOL, Microsoft, Yahoo Up Premium Ad Buying Through Programmatic API
Online Media Daily, Laurie Sullivan - Tuesday, September 24, 2013
AOL, Microsoft and Yahoo want the industry to adopt programmatic premium ...
- Adaptive Media To Acquire Online Video DSP Ember
Real-Time Daily, Tyler Loechner - Wednesday, September 25, 2013
Adaptive Media, a subsidiary of Mimvi, this week announced it has sign ...
- Hill Holliday's Mike Sheehan Joins ChoiceStream Board Of Directors
Real-Time Daily, Tyler Loechner - Wednesday, September 25, 2013
ChoiceStream this morning announced that Mike Sheehan, chairman of Hill Holliday, h ...
- Travel Fully Invested In Programmatic - Spend Up 90% YoY
Real-Time Daily, Tyler Loechner - Wednesday, September 25, 2013
Travel is among the most invested verticals when it comes to programmat ...
- Videology Releases New Software For Pubs To Even Ad Tech Field
Real-Time Daily, Tyler Loechner - Wednesday, September 25, 2013
Videology, a video advertising software provider, believes that the ad technology availab ...
- AOL, Yahoo, Microsoft Walk Into A Bar...And Talk Programmatic? Real-Time With Microsoft's Daniel Sheinberg
RTBlog, Tyler Loechner - Wednesday, September 25, 2013
Yesterday's news of Microsoft, Yahoo, and AOL coming together to create ...
- Did AOL's 'Programmatic Upfront' Fall Short?
Around the Net in Real-Time, Tyler Loechner - Tuesday, September 24, 2013
Adweek called AOL's "Programmatic Upfront" event "mostly an extended pep rally f ...
- VivaKi's Voris: If Google Invests In Sports On Digital TV, Programmatic Will 'Explode'
Around the Net in Real-Time, Tyler Loechner - Tuesday, September 24, 2013
The Drum reported that VivaKi's global CEO Frank Voris predicted that programmat ...
- How Digital Can Have Better Upfronts Than TV
Online Media Daily, Jeanne Houweling - Tuesday, September 24, 2013
The digital upfront is the perfect platform for buyers. Rather than contin ...
- AOL, Microsoft, Yahoo Aim To Standardize Programmatic Premium APIs
Real-Time Daily, Tyler Loechner - Tuesday, September 24, 2013
Three digital advertising behemoths -- AOL, Microsoft, and Yahoo -- on Tuesd ...
- Real-Time With Isocket CEO John Ramey On Programmatic Direct's Huge Stamp Of Approval
RTBlog, Tyler Loechner - Tuesday, September 24, 2013
Three of the largest digital premium Web portals -- AOL, Microsoft, a ...
- Adweek's Q&A With AOL Networks CEO Bob Lord
Around the Net in Real-Time, Tyler Loechner - Monday, September 23, 2013
Adweek yesterday posted a Q&A with Bob Lord, CEO of AOL Network ...
- Tremor's VideoHub Launches DSP For Online Video
Real-Time Daily, Tyler Loechner - Monday, September 23, 2013
Tremor Video today launched VideoHub Connect, a demand-side platform (DSP) available throu ...
- Putting The 'TV' In Adap.tv: 'Audience Anywhere' Puts Pipes In Place For Programmatic TV Buying
Real-Time Daily, Tyler Loechner - Monday, September 23, 2013
AOL Networks' Adap.tv is expected to announce Tuesday that the piping ...
- Beet.TV's Q&A With The NYT's Programmatic Director Matt Prohaska
Around the Net in Real-Time, Tyler Loechner - Friday, September 20, 2013
Matt Prohaska, programmatic advertising director of The New York Times, told Beet. ...
- IgnitionOne Group Debuts Optimization Tool For Programmatic Display
Online Media Daily, Fern Siegel - Thursday, September 19, 2013
IgnitionOne Group, a cloud-based digital marketing tech company, and Netmining, a provid ...
- Rocket Fuel Raises $116M In IPO, Shares To Trade At $29
Real-Time Daily, Tyler Loechner - Friday, September 20, 2013
Rocket Fuel raised $116 million in its initial public offering (IPO), tod ...
- MIT Tech Review Q&A With John Deighton, Harvard Business Digital Marketing Professor
Around the Net in Real-Time, Tyler Loechner - Thursday, September 19, 2013
MIT Technology Review today posted a Q&A with John Deighton, a digit ...
- Viamedia To Announce Programmatic TV Ad Exchange
Around the Net in Real-Time, Tyler Loechner - Thursday, September 19, 2013
Adotas has reported that Viamedia plans to launch a programmatic TV ...
- AOL's 'Marketplace' Launching Across Europe
Around the Net in Real-Time, Tyler Loechner - Thursday, September 19, 2013
In April, Online Media Daily reported the launch of an AOL Marketplac ...
- IAB's Whitepaper For Publishers Aims To Simplify Programmatic
Real-Time Daily, Tyler Loechner - Thursday, September 19, 2013
IAB's Programmatic Publishers Task Force this morning released their first whitepaper, titl ...
- Iponweb Beta Launches BidSwitch, Looks To Solve Programmatic Fragmentation
Real-Time Daily, Tyler Loechner - Thursday, September 19, 2013
Iponweb, a real-time technology provider, this week announced the beta launch ...
- Fashionistas, Foodies Draw Most Demand In Mobile RTB Exchange
Online Media Daily, Mark Walsh - Tuesday, September 17, 2013
Flurry jumped into the RTB arena earlier this year with the laun ...