- Eight O'Clock Launches Facebook Holiday Giveaway
Marketing Daily, Karlene Lukovitz - Wednesday, November 30, 2011
Prizes to be awarded randomly to brand's Facebook fans on daily bas ...
- Kraft Cheeses Offer Seasonal Recipes, Coupon Booklet
Marketing Daily, Karlene Lukovitz - Wednesday, November 30, 2011
$4.99 booklet purchasable via HSN includes $30 worth of coupons, plus ...
- Burger King Jumps Into QSR Fries Battle
Marketing Daily, Karlene Lukovitz - Wednesday, November 30, 2011
BK launching new, thick-cut fries on Dec. 5, with free sample d ...
- Visa Canada Remains NHL Sponsor
Marketing Daily, Tanya Gazdik - Tuesday, November 29, 2011
Visa Canada announced it will remain as a sponsor of the Nation ...
- NHL's 'Mission' To Promote IMAX Film
MediaDailyNews, David Goetzl - Monday, November 28, 2011
Paramount is incorporating NHL game footage in spots for an upcoming IM ...
- Challenging Holiday Shopping Ahead
Research Brief, Jack Loechner - Tuesday, November 29, 2011
According to a new survey by GfK Custom Research North America, th ...
- Why Mobile Marketing Works
Online Media Daily, Kevin McGuire - Monday, November 28, 2011
When you think about it, the mobile channel is a marketer's drea ...
- NBC Heavily Promotes NHL Black Friday Broadcast
MediaDailyNews, Fern Siegel - Tuesday, November 22, 2011
NBC is pulling out all the stops in support of its inaugur ...
- From Bieberlicious To Bleak, Bracing For Black Friday
Marketing Daily, Sarah Mahoney - Thursday, November 17, 2011
From launching Bieber-fever advertising to fending off media campaigns from overworked sto ...
- Corona Brings Back Longtime Holiday Spot
Marketing Daily, Tanya Gazdik - Thursday, November 17, 2011
Crown Imports LLC's Corona Extra and Corona Light are bringing back the ...
- Coupons Site Spreads Savings Across Facebook
Online Media Daily, Laurie Sullivan - Wednesday, November 16, 2011
Coupons.com released an automated platform dubbed Brandcaster Social that lets marketers impleme ...
- Toyota, iVillage Promo Gives New Meaning To Driving Holiday Season Traffic
Online Media Daily, Joe Mandese - Thursday, November 17, 2011
Holiday shopping season campaigns are typically intended to drive consumers into reta ...
- Dunkin' Promoting Single-Serve Offerings for Holidays
Marketing Daily, Karlene Lukovitz - Tuesday, November 15, 2011
Selling Keurig brewing system and Dunkin' K-Cup packs. ...
- JCPenney Introducing Foursquare, QR Promos
Marketing Daily, Sarah Mahoney - Friday, November 11, 2011
On Thanksgiving Day, every person who adopts a Salvation Army Angel ...
- Chevrolet Seeks Klout For Sonic
Marketing Daily, Karl Greenberg - Friday, November 11, 2011
Through the Perks program, which rewards users for their online influence, t ...
- NAD Okays Using Promotions To Solicit Facebook 'Likes'
Online Media Daily, Wendy Davis - Friday, November 11, 2011
The Better Business Bureau's National Advertising Division has ruled that marketers c ...
- Stonyfield, Organic Valley Team For Online Campaign
Marketing Daily, Tanya Gazdik - Friday, November 11, 2011
The campaign will benefit Wholesome Wave, a Bridgeport, Conn.-based nonprofit whose progra ...
- Starbucks Launching Augmented Reality App
Marketing Daily, Karlene Lukovitz - Thursday, November 10, 2011
Holidays "Cup Magic" app will let customers view/interact with animated characters ...
- MEC 'Hangout' Promotes Google+, Specsavers
Online Media Daily, Steve McClellan - Thursday, November 10, 2011
WPP's MEC is putting together the UK's first "celebrity hangout" social med ...
- Mountain Dew Facebook Sweepstakes Geared to Gamers
Marketing Daily, Karlene Lukovitz - Wednesday, November 9, 2011
A new Facebook-based sweepstakes from Mountain Dew is offering gamers a gra ...
- Spirit Airlines Sale Plays Off Justin Bieber
Marketing Daily, Tanya Gazdik - Tuesday, November 8, 2011
Spirit Airlines, which has become known over the years for its chee ...
- United States Of America Gets Its Brand On
Marketing Daily, Aaron Baar - Monday, November 7, 2011
Get ready for "Brand USA," an advertising and marketing effort set ...
- GameStop, Walmart Link Events To Game Release
Marketing Daily, Sarah Mahoney - Friday, November 4, 2011
With the release of "Call of Duty: Modern Warfare 3" just da ...
- Want Brand Love on Social? Offer Discounts
Marketing Daily, Karlene Lukovitz - Thursday, November 3, 2011
The top reason for following or liking a brand, company or celebri ...
- TiVo: TV Promos Don't Mean TV Success
MediaDailyNews, Wayne Friedman - Thursday, November 3, 2011
Looking to enlighten old TV marketing efforts, new research from TiVo sa ...
- Pepsi Launches Fully Digital, Loyalty-tied, Cash-back Promo
Marketing Daily, Karlene Lukovitz - Tuesday, November 1, 2011
Pepsi is using national paperless grocery savings service SavingStar to give shoppe ...