- Bird's Eye Voila! Social Efforts Driving Trial
Marketing Daily, Karlene Lukovitz - Friday, April 27, 2012
The brand is rewarding consumers who join its community via its si ...
- Everyday Noble Clothing Launches Facebook Effort
Marketing Daily, Karl Greenberg - Wednesday, April 25, 2012
Everyday Noble Clothing, an upstart streetwear clothing brand, is announcing a four-mon ...
- Carvel Gets Redesign
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, April 25, 2012
Carvel Ice Cream has debuted a new "classic cool" look including ...
- Fiat Launches Facebook Promotion For Abarth
Marketing Daily, Karl Greenberg - Tuesday, April 24, 2012
Fiat is taking its Abarth version of the 500 coupe to Facebo ...
- Fiat Launches Facebook Promotion
Online Media Daily, Karl Greenberg - Tuesday, April 24, 2012
Fiat is taking its Abarth version of the 500 coupe to Facebo ...
- Whole Foods Heightens Seafood Debate
Marketing Daily, Sarah Mahoney - Thursday, April 19, 2012
"This is a big deal," says Casson Trenor, senior markets campaigner f ...
- JetBlue To Plant 83,000 Trees To Honor Customers
Marketing Daily, Tanya Gazdik - Thursday, April 19, 2012
JetBlue is pledging to plant 83,000 trees -- or one to hon ...
- BMW Preps 2012 Olympics Campaign
Marketing Daily, Karl Greenberg - Wednesday, April 18, 2012
The campaigns will include national and local television ads; digital advertising; a ...
- VW IPad App Touts The New Golf
Marketing Daily, Karl Greenberg - Monday, April 16, 2012
VW is firing up a U.S. promotion "Golf R Ultimate Fan Experienc ...
- Restaurants Feast On Tax Day
Marketing Daily - Top of the News, Thom Forbes - Monday, April 16, 2012
"Partisan emotions are running high this election year, but one thing unit ...
- Retail Promos: 75% Of Internet Users Prefer Email Over Text
Around the Net In OMD Europe, Nina Lentini - Thursday, April 12, 2012
A report from Ipsos finds that Internet users in the UK a ...
- Philips Norelco Celebrates Playoff Beards
Marketing Daily, Aaron Baar - Wednesday, April 11, 2012
To further the promotion, the company has enlisted former hockey All-Stars Jere ...
- NBCU Promotes NHL Playoffs With Inventive DOOH
MediaDailyNews, David Goetzl - Wednesday, April 11, 2012
A giant replica of the Stanley Cup -- a 21-foot version ...
- Ads, FSIs, and Coupons Increase CPG Share of Voice
Research Brief, Jack Loechner - Thursday, April 12, 2012
Kantar Media reports that retailer advertising expenditures increased 1.6% and retailer participati ...
- Brisk Iced Tea Bottles Unlock Star Wars Game Content
Marketing Daily, Karlene Lukovitz - Tuesday, April 3, 2012
For a limited time, bottles of Brisk Iced Tea bearing Microsoft ta ...