- Banks Offer More Cash Incentives
Marketing Daily, Tanya Gazdik - Thursday, January 24, 2013
Banks offered more cash incentives for new savings accounts in 2012, accordi ...
- TWC Promotes 'Dead' In 'Super Bowl'
MediaDailyNews, Wayne Friedman - Thursday, January 24, 2013
CBS Corp's shows won't be the only TV series promoted during t ...
- Esurance Launches Facebook Contest
Marketing Daily, Tanya Gazdik - Tuesday, January 22, 2013
Esurance has launched a contest on Facebook as part of its Sou ...
- Subway Gets Rolled For 11-Inch Footlong
Marketing Daily - Top of the News, Thom Forbes - Monday, January 21, 2013
The biggest lesson gleaned from Subway's foot-long fiasco last week is obviou ...
- 'Psy' Does Super Bowl Ad For Wonderful Pistachios
Marketing Daily, Karlene Lukovitz - Wednesday, January 9, 2013
Wonderful Pistachios originally planned to run two different, 15-second ads, but chang ...
- McDonald's To Give Away 15 Million Books
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 9, 2013
McDonald's will give away of millions of copies of a children's bo ...
- CBS Strengthens Super Bowl's Online Coverage
Online Media Daily, Gavin O'Malley - Tuesday, January 8, 2013
CBS Sports said it plans to bolster the game's online coverage wi ...
- Sun Shines On 'Most Depressing' Time Of Year
Around the Net In OMD Europe, Nina Lentini - Thursday, January 3, 2013
The Sun has launched a multichannel campaign featuring multiple prize giveaways aim ...