- Uma Thurman Graces Campari's 2014 Calendar
Marketing Daily, Karlene Lukovitz - Wednesday, July 31, 2013
Actress Uma Thurman is the star of Campari's 2014 (15th annual) calen ...
- Behr Goes Meme-Crazy At BuzzFeed
Marketing Daily, Karl Greenberg - Monday, July 29, 2013
As an exercise in self-promotion, Behr paint has been using BuzzFeed ...
- Pizza Inn Launches Integrated Branding Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, July 30, 2013
Pizza Inn, a 55-year-old chain known for its family-friendly, pizza-and-beyond buffet concep ...
- Kimpton Hotels Partner With Public Bikes
Marketing Daily, Tanya Gazdik - Tuesday, July 23, 2013
With bike commuting and recreation at an all-time high, Kimpton Hotels ...
- Singapore Airlines Launches Video Contest
Marketing Daily, Tanya Gazdik - Monday, July 22, 2013
Singapore Airlines is launching a consumer video contest that aims to dri ...
- Lexus Does 'Amazing Mix' For 2014 IS
Marketing Daily, Karl Greenberg - Monday, July 22, 2013
Lexus has launched a Web site and interactive platform to promote t ...
- Lexus Mixes It Up With New Site
Raw, Karl Greenberg - Monday, July 22, 2013
Lexus has launched a website and interactive promotion to promote the 20 ...
- Johnsonville: Sing For Your (Sausage) Supper
Marketing Daily, Aaron Baar - Wednesday, July 17, 2013
The video, which features the character walking on a beach while singi ...
- Nikon Makes A Game Of Photography
Marketing Daily, Aaron Baar - Monday, July 15, 2013
If there's one thing people love doing on Facebook, it's sharing photo ...
- WWE's 'SummerSlam' Gets Major Promotional Push
MediaDailyNews, Wayne Friedman - Monday, July 15, 2013
One of WWE's longtime big TV efforts, "SummerSlam," the major pay-per-view wrestling/entertainme ...
- AT&T Helps Fans Thank The Yankees' 'Mo'
Marketing Daily, Aaron Baar - Thursday, July 11, 2013
The company, which has been a longtime sponsor of Rivera's Yankees, h ...
- E-Cig Brand Sponsors 'Poker,' Gets ESPN Exposure
MediaDailyNews, David Goetzl - Thursday, July 11, 2013
What's the next promotional frontier for the burgeoning and controversial marketing ...
- Menchie's In Smurfs Movie Tie-Ins
Marketing Daily, Karlene Lukovitz - Tuesday, July 9, 2013
Menchie's, the self-serve frozen yogurt franchise chain, is running its first promoti ...
- Yogurtland Goes Looney Tunes
Marketing Daily, Karlene Lukovitz - Monday, July 8, 2013
Yogurtland has partnered with Warner Bros. Consumer Products to offer new yogu ...
- Sprint Stages Minute-Long 'Race' For NASCAR Promo
Marketing Daily, Aaron Baar - Monday, July 8, 2013
Sprint encouraged fans to tweet their favorite driver's number along with t ...
- Snapple Promotion Offers Fans ... 'Nothing'
Marketing Daily, Karlene Lukovitz - Monday, July 8, 2013
In a tongue-in-cheek twist on brands' ubiquitous giveaway promotions, Snapple has launch ...
- Virtual Play To Determine One MLS All-Star
Marketing Daily, Aaron Baar - Monday, July 8, 2013
Via a partnership with Major League Soccer, Electronic Arts is launching ...
- Chipotle Celebrates 20th With Treasure Hunt
Marketing Daily, Karlene Lukovitz - Monday, July 1, 2013
Chipotle Mexican Grill will celebrate its 20th anniversary with an "Adventurrito treasu ...
- St. Regis Turning Down The Linen For America's Cup
Marketing Daily, Karl Greenberg - Tuesday, July 2, 2013
The boats are getting wet in a few days, and the Starwo ...