- Facebook Expands Event Ads To Mobile
Social Media & Marketing Daily, Mark Walsh - Thursday, August 28, 2014
In the latest tweak to its ad system, Facebook is extending i ...
- McDonald's Loves To See You Tailgating
Marketing Daily, Aaron Baar - Wednesday, August 27, 2014
"We're a food company, and we know we're not traditional tailgating fare ...
- New Boy Scouts of America Campaign Designed To Reverse Sagging Enrollment
MAD, Larissa Faw - Tuesday, August 26, 2014
BSA's new "Build An Adventure" campaign features a series of short vide ...
- Deschutes Brewery Promotes Top Fan
Marketing Daily, Tanya Gazdik - Monday, August 25, 2014
A paid social media campaign from Deschutes Brewery promoted its flagship bee ...
- Bimbo Bakeries Seek America's Best Sandwich
MAD, Larissa Faw - Wednesday, August 20, 2014
The company decided to create a recipe contest as a way ...
- Lay's Uses Courier, Pedicabs In Urban Sampling Push
Marketing Daily, Karlene Lukovitz - Wednesday, August 20, 2014
Baskets bearing the Lay's finalist flavors, deli sandwiches, bottles of PepsiCo's Aquafi ...
- NBC Puts Muscle Behind 'Blacklist' Promos
MediaDailyNews, Wayne Friedman - Monday, August 18, 2014
NBC is putting a lot of marketing resources -- and money ...
- Twix Bites Launches 'Throwback Thursday' Campaign
Marketing Daily, Karlene Lukovitz - Friday, August 15, 2014
Twix reports that videos will be released each Thursday "as part ...
- Redd's Apple Ale Partners With Chaparro
Marketing Daily, Tanya Gazdik - Thursday, August 14, 2014
Redd's Apple Ale is partnering with actor and comedian Omar Chaparro f ...
- National Geographic Channel, Campfire Seek Tomorrow's Explorers
MAD, Larissa Faw - Tuesday, August 12, 2014
The new Expedition Granted competition invites contestants to submit a video ...
- Newcastle Brown Ale Celebrates Bartenders
Marketing Daily, Tanya Gazdik - Tuesday, August 12, 2014
Newcastle Brown Ale is celebrating bartenders in a unique promotion enlisting t ...
- Oreo Launches Mini Deliveries Promo
Marketing Daily, Karlene Lukovitz - Monday, August 11, 2014
"Oreo Mini Deliveries are our way of saying a little thanks ...
- CVS/pharmacy, Boys & Girls Clubs of America Pair Up
Marketing Daily, Tanya Gazdik - Tuesday, August 12, 2014
CVS/pharmacy will donate a portion of the proceeds from the sale ...
- Chevron, AdSport Cook Up Gas Station Food Contest
MAD, Larissa Faw - Friday, August 8, 2014
Developed by agency AdSport, Chevron's Game Day Chef Challenge invites entrants ...
- Coupons Rule, But The Mobile Experience Remains A Mess
Mobile Insider, Steve Smith - Friday, August 8, 2014
Adoption of mobile coupons seems to have doubled in the last f ...
- Facebook Nixes Pages Promotion, Marketers Unfazed
Social Media & Marketing Daily, Gavin O'Malley - Friday, August 8, 2014
In the name of more authentic connections, Facebook is prohibiting the promoti ...
- Schwan's Wants To Tailgate With You
MAD, Larissa Faw - Wednesday, August 6, 2014
The company's digital shop, HelloWorld, has developed a "Tailgate At Your Plac ...
- Samsung Takes Golf Fans Behind The Tournament
Marketing Daily, Aaron Baar - Monday, August 4, 2014
Via a new "PGA Championship App," the company will give people usi ...
- The Colonel Pumps Gas For KFC Promo
Marketing Daily, Karlene Lukovitz - Monday, August 4, 2014
To promote its new $5 Fill-Ups menu offering, KFC recently had ...
- World Cup Sponsorships Drained Adidas Coffers
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 1, 2014
The World Cup final was all about the three stripes, with t ...
- Mazda Brings Zoom To 'Fashion Rocks'
Marketing Daily, Karl Greenberg - Friday, August 1, 2014
Can Mazda's Miata Zoom Zoom in Moschino? Sure, the little roadster h ...