- RiteAid In New Year's Loyalty Push
Marketing Daily, Sarah Mahoney - Tuesday, December 30, 2014
Loyal customers can redeem codes individually or in combination to max o ...
- Macy's Turns To Day-After Marketing
Marketing Daily, Sarah Mahoney - Wednesday, December 24, 2014
With consumers continuing to shake up the way they view the season ...
- Samsung Creates Epic 'Marco' Experience
Marketing Daily, Aaron Baar - Tuesday, December 23, 2014
"Since the show is a new show, we needed to take ...
- Bahlsen Hosts 'Crappy Cookie Exchange' For The Holidays
Marketing Daily, Karlene Lukovitz - Thursday, December 18, 2014
The company is positioning its cookies as ideal for holiday celebrations ...
- Friendshop! Shows How To Survive Middle School
MAD, Larissa Faw - Friday, December 12, 2014
Those working at big agencies often don't have time for passion project ...
- Subway Takes Followers On Social Adventure For National Cookie Day
Marketing Daily, Karlene Lukovitz - Monday, December 8, 2014
Subway also primed the pump by sending platters of gingerbread cookies ...
- Heineken, Urban Daddy Surprise Consumers With 'Spark My Party'
Marketing Daily, Tanya Gazdik - Sunday, December 7, 2014
"Heineken's brand goal is to stimulate men to go outside their comfo ...
- Black Friday, White Noise: Can Marketers Stand Out From The Deafening Din?
MoBlog, Steve Smith - Monday, December 8, 2014
Everyone is sending torrents of discount offers this holiday. What do y ...
- MasterCard Takes 'Priceless Surprises' To The Sky
Marketing Daily, Tanya Gazdik - Thursday, December 4, 2014
"We wanted to try something new and unexpected, something we have nev ...
- AT&T Gets 'Emoji-tional' For The Holidays
Marketing Daily, Aaron Baar - Tuesday, December 2, 2014
"The holidays aren't about what you get. [They're] about what you d ...