- Aaron's Takes Music Video Approach In New Ads
Marketing Daily, Tanya Gazdik - Sunday, October 31, 2010
Aaron's, Inc., is launching its first nationally integrated campaign starring Nashville recordi ...
- Department Stores Tear Into Holiday Promos
Marketing Daily, Sarah Mahoney - Thursday, October 28, 2010
More than ever, Christmas is creeping up on Halloween. From references ...
- Toys"R"Us Expands Loyalty Program For Holidays
Marketing Daily, Tanya Gazdik - Wednesday, October 27, 2010
The company will support the promotion with in-store signage as well ...
- Internet, Mobile Use Triples Among Young Demos
MediaDailyNews, Erik Sass - Tuesday, October 26, 2010
The average amount of time spent by 12- to-24-year-old Americans online h ...
- Auto Drive: Pandora Plans More Internet Radio
MediaDailyNews, Erik Sass - Friday, October 22, 2010
Traditional radio and satellite broadcasters beware: Internet audio service Pandora has i ...
- Sirius XM Will Lease 4% of Spectrum
MediaDailyNews, Erik Sass - Wednesday, October 20, 2010
The FCC has decided how to implement the regulatory requirement requiring satelli ...
- Arbitron Names Lindner Chief Research Officer
MediaDailyNews, - Wednesday, October 20, 2010
Arbitron named Gregg Lindner chief research officer and executive vice president, servi ...
- Bid4Spots Preps Buildout To Expand Ad Options
MediaDailyNews, Erik Sass - Friday, October 15, 2010
Bid4Spots, which operates online reverse auctions for remaindered radio and cable advertisi ...
- Air Waves: State AGs Investigate Sirius XM
MediaDailyNews, Erik Sass - Wednesday, October 13, 2010
The good news about subscription growth at satellite broadcaster Sirius XM h ...
- Audio Adds: Cumulus Signs With Katz
MediaDailyNews, Erik Sass - Friday, October 8, 2010
Katz 360 Sales, the online division of Katz Media Group, announced th ...
- Suspense in Radio
Notes from the Digital Frontier, Chris - Monday, October 4, 2010
I was in a radio vocational program during my senior year ...
- Carl's, Hardee's Tie In With 'Green Hornet' Flick
Marketing Daily, Karlene Lukovitz - Thursday, October 7, 2010
The advertising campaign, spanning television, radio, print and online, will include ...
- 'Freakonomics Radio' Launches With Baseball Story
MediaDailyNews, - Thursday, October 7, 2010
"Freakonomics Radio," the new multiplatform project featuring book co-author Stephen Dubner, launch ...
- Sirius XM Plans For Growth, Despite Competition
Marketing Daily, Erik Sass - Thursday, October 7, 2010
Satellite radio is facing growing competition from Internet radio and other kin ...
- Adelante Signs For Arbitron Ratings
MediaDailyNews, - Tuesday, October 5, 2010
Adelante Media Group, formerly Bustos Media, has signed a multi-year contract f ...
- Confidence In Mass Media Continues to Falter
Research Brief, Jack Loechner - Wednesday, October 6, 2010
According to Gallup's annual Governance poll, conducted Sept. 13-16, 2010, 57% ...
- Sirius XM Projects 20M+ Subscribers
MediaDailyNews, Erik Sass - Monday, October 4, 2010
Sirius XM, the satellite radio giant formed by the merger of t ...