- NPR Puts Person Behind Twitter Account, Sees Engagement Soar
Around the Net In Media, Gavin O'Malley - Friday, May 30, 2014
Publishers would be wise to stop using their Twitter accounts like ...
- Apple Buys Beats Electronics For $3 Billion
MediaDailyNews, Laurie Sullivan - Wednesday, May 28, 2014
Apple confirmed Wednesday that it will purchase Beats Electronics for $3 billio ...
- Hospital Promotes Reducing Cancer Risks
Marketing Daily, Tanya Gazdik - Tuesday, May 27, 2014
The campaign strategy for Seattle Cancer Care Alliance borrows from current motivation ...
- Annapolis Amplifies Impact Through Partnerships
Marketing Daily, Karlene Lukovitz - Monday, May 26, 2014
That's the thinking behind a notable new partnership initiative spearheaded by t ...
- See Hear! Pandora Has A Sound Plan for Video, Too
VidBlog, P.J. Bednarski - Friday, May 23, 2014
Pandora is clearly a player in video too, and a potentially powerf ...
- Fruit Vines Bites Launch Uses TV, Mobile Tour, Social
Marketing Daily, Karlene Lukovitz - Wednesday, May 21, 2014
The campaign also includes a mobile sampling tour, in partnership with C ...
- UBC Buys 7digital In Reverse Takeover
Around the Net In MAD London, Sean Hargrave - Wednesday, May 21, 2014
Radio company UBC has bought digital music service 7digital for GBP16.5m ...
- Clear Channel Picks Up Small Market Radio Stations
MediaDailyNews, Erik Sass - Tuesday, May 20, 2014
After dumping a few hundred small and mid-sized stations as part ...
- WGBH's "Innovation Hub" Gains National Traction
Bay State Blog, Val Brickates Kennedy - Monday, May 19, 2014
WGBH Radio's Innovation Hub is on a national roll. The Boston-produced publ ...
- Radio Revenues Flat in First Quarter, But Digital Rose 16%
MediaDailyNews, Erik Sass - Friday, May 16, 2014
Total radio advertising revenues remained flat in the first quarter compared wi ...
- Zillow To Boost Ad Spending This Year By 60% To $65 Million
MAD, Larissa Faw - Wednesday, May 14, 2014
New TV and radio spots From Deutsch LA will feature original mus ...
- Apple Close To Acquiring Beats And Sounds In Chrysler, Fiat, Dodge
MediaDailyNews, Laurie Sullivan - Friday, May 9, 2014
Apple is reportedly on the verge of acquiring Beats Electronics for $3 ...
- Radio One Radio Revenues Down, Saga Up, Entercom Flat
MediaDailyNews, Erik Sass - Friday, May 9, 2014
The radio business had a middling start to 2014, based on resul ...
- TrueValue, Ace, Lowe's Look To Liberate Inner Artists
Marketing Daily, Sarah Mahoney - Thursday, May 8, 2014
As homeowners across the nation rev up their lawnmowers and clean o ...
- Entercom Helps Small Businesses With Digital Marketing Services
MediaDailyNews, Erik Sass - Wednesday, May 7, 2014
In the newest example of local broadcasters expanding their capabilities to off ...
- Greater Media Hires Clear Channel Exec Mary Menna As GM Of WMJX-FM
Around the Net In MAD Boston, Val Brickates Kennedy - Tuesday, May 6, 2014
Greater Media has hired Clear Channel executive Mary Menna as general manag ...
- WGBH's "Innovation Hub" To Air On More Than 750 Radio Stations
Around the Net In MAD Boston, Val Brickates Kennedy - Monday, May 5, 2014
WGBH's radio show "Innovation Hub," which originally focused on innovation in t ...
- Houston Astros Have New 'Game' Campaign
MAD, Larissa Faw - Friday, May 2, 2014
The message: baseball is as much about creating fond family memories ...
- Spotify Using The Echo Nest Technology To Challenge Pandora
Around the Net In MAD Boston, Val Brickates Kennedy - Friday, May 2, 2014
Spotify is hoping that technology acquired through its recent takeover of Somervill ...