- Veritone Media Cognitive Platform Looks To Attribute Organic Media
MediaDailyNews, Laurie Sullivan - Tuesday, September 29, 2015
Questioning the effectiveness of advertising, California startup Veritone created a cognitive med ...
- Advertisers Give Top Marks To Google, Food Network, Travel + Leisure and Univision
MediaDailyNews, Wayne Friedman - Monday, September 28, 2015
Surveying some 400 media brands, advertisers give top marks to major name ...
- BBC Radio London Name Reappears After 27 Years
Around the Net In MAD London, Sean Hargrave - Monday, September 28, 2015
The BBC's local radio station for London is to ditch more th ...
- Television, Search Cross-Media Campaigns Require Timing
SearchBlog, Laurie Sullivan - Monday, September 21, 2015
Radio and broadcast television still have value in reaching consumers, especially wh ...
- Geico Buys First Programmatic Radio Ad On Katz Exchange
Real-Time Daily, Tyler Loechner - Thursday, September 17, 2015
Katz's programmatic radio ad exchange is now up and running -- ...
- Programmatic Radio Enters Test Phase, But 'Tech Tax' Still Looms
RTBlog, Tyler Loechner - Friday, September 18, 2015
The Katz programmatic radio ad exchange is up and running in pil ...
- Pre-1972 Music At Risk Of Vanishing From Streaming Radio
Around The Net in Daily Online Examiner, Wendy Davis - Tuesday, September 15, 2015
Music recorded before 1972 could disappear from streaming and satellite radio ...
- WideOrbit Launches 'Programmatic' Radio Marketplace
RTBlog, Tyler Loechner - Tuesday, September 15, 2015
WideOrbit, an ad management software firm and programmatic selling provider, on Tuesd ...
- Digital Radio Tech Firm AdsWizz Taps Naggar As VP Of Programmatic Demand
Real-Time Daily, Tyler Loechner - Friday, September 11, 2015
Digital radio ad tech firm AdsWizz has announced the appointment of Pier ...
- IHeartMedia Finance Efforts Boosts Unified's Data Platform, New Markets
MediaDailyNews, Gavin O'Malley - Thursday, September 10, 2015
Clearly happy with their existing partnership, iHeartMedia is leading a $30 milli ...
- BBC Wins Back Rights To Super Bowl
Around the Net In MAD London, Sean Hargrave - Thursday, September 10, 2015
The BBC has agreed to a two-year deal with the NFL ...
- Spotify Spotlights Taste Makers With New Microsite
Around the Net In Media, Gavin O'Malley - Thursday, September 10, 2015
Spotify is giving taste makers a tool to prove their cool. ...
- BBC Director General's Speech Fails To Say Where The Axe Will Fall
Around the Net In MAD London, Sean Hargrave - Tuesday, September 8, 2015
Forget the vision and glitz of the BBC report on its futu ...
- XFM To Become Radio X With Chris Moyles On Breakfast Slot
Around the Net In MAD London, Sean Hargrave - Tuesday, September 8, 2015
Radio X will launch on 21 September, fronted by Chris Moyles, t ...