- Tweeters
Research Brief, Jack Loechner - Friday, December 31, 2010
According to the first-ever survey reading from Pew Research that exclusively examin ...
- Pshawing Pew Data
Around the Net In Online Marketing, John Capone - Thursday, December 30, 2010
Pew this morning released data that 65 percent of those surveyed th ...
- Mintel: Craft Beers Have Untapped Opportunities
Marketing Daily, Karlene Lukovitz - Wednesday, December 29, 2010
Just 13% of beer drinkers currently express a preference for domestic cra ...
- Online Ad Revenue to Grow 10% in 2011, S&P Predicts
Online Media Daily, Erik Sass - Wednesday, December 29, 2010
Online advertising revenue and online retail spending will both grow by 1 ...
- Branded Display Ads Close Search Gap
Research Brief, Jack Loechner - Thursday, December 30, 2010
According to a recent eMarketer forecast, growth in spending on online displ ...
- At New Year, Americans Gloomy Over Economy
Marketing Daily, Tanya Gazdik - Tuesday, December 28, 2010
One-third (36%) feel just as secure and one in five (19%) n ...
- Amazon, Netflix Still Tops In Customer Satisfaction
Marketing Daily, Sarah Mahoney - Wednesday, December 29, 2010
When it comes to winning the hearts and minds of e-shoppers, there ...
- Trendy Trends For 2011
Research Brief, Jack Loechner - Wednesday, December 29, 2010
According trendwatching.com, 'trends' still can mean everything from 'Ageing populations in Central-Europ ...
- Brand Keys: Biggest Self-Immolations Of '10
Marketing Daily, Karl Greenberg - Monday, December 27, 2010
Now that the year has just about gone through the hourglass a ...
- Mintel: Investors Unfamiliar With Exchange Traded Funds
Marketing Daily, - Monday, December 27, 2010
There is a growth opportunity for investment companies that sell exchange trad ...
- Nielsen To Lose Top People Meter, Will Be Replaced
MediaDailyNews, Joe Mandese - Tuesday, December 28, 2010
Nielsen Co. Monday announced that Chief Human Resources Officer Roberto Llamas wi ...
- Women OK With Online Video Advertising
Research Brief, Jack Loechner - Tuesday, December 28, 2010
According to a cooperative study between Nielsen and the Today Show, wom ...
- Auto Sales Heading Up, But Cars Will Get Pricier
Marketing Daily, Karl Greenberg - Monday, December 27, 2010
December is looking to be a strong month for auto sales. A ...
- Affluent Consumers Most Likely DVR Owners
Marketing Daily, David Goetzl - Monday, December 27, 2010
Data collected in May found that adults -- those 18 and ...
- BlueKai Pulse: Microsoft Kinect Release Results In 92% Surge In Intent For Xbox 360
Online Media Daily, OMMA Editors - Saturday, December 25, 2010
November shows a significant increase in online purchase intent for popular holid ...
- Kids Have Influence and Fears
Research Brief, Jack Loechner - Monday, December 27, 2010
According to a new study from Harris Interactive, reported by MarketingCharts, three-quarte ...
- Young Folks Swear More Than Geezers: See What You Can Learn From Facebook Data Analysis?
Around the Net In Online Marketing, Gavin O'Malley - Friday, December 24, 2010
Do you spend time on Facebook talking about work, sleeping, eating a ...
- Penney, Target Double Down For Boxing Day
Marketing Daily, Sarah Mahoney - Thursday, December 23, 2010
The post-Christmas push comes after early indications that, overall, these have be ...
- Trade Shows Trading Up
Research Brief, Jack Loechner - Friday, December 24, 2010
The Center for Exhibition Industry Research (CEIR) announced that data collected f ...
- KBB.com: Holiday Shoppers Keep Eye On Autos
Marketing Daily, Karl Greenberg - Wednesday, December 22, 2010
Kelley Blue Book says that nearly 20% of shoppers who are cutti ...
- Nielsen's New Year's Resolution: Find A Way To Measure TV Ads That Are Substituted Online
MediaDailyNews, Joe Mandese - Thursday, December 23, 2010
Nielsen Wednesday began offering clients a sneak preview of its so-called "extend ...
- Video On Demand Boosts Live Viewing
Research Brief, Jack Loechner - Thursday, December 23, 2010
A new survey measuring consumer behaviors and attitudes toward Video on Dema ...
- What Really Embarrasses Me About The Coverage Of TV Research
TV Watch, Joe Mandese - Thursday, December 23, 2010
Here's a disclaimer I've had to make far too many times duri ...
- Report: Teens Emailing Less (For Now)
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, December 22, 2010
Over the past last year, time spent using e-mail sites like Yah ...
- Consumers Lollygag Into The Home Stretch
Marketing Daily, Sarah Mahoney - Tuesday, December 21, 2010
While people often take their time finishing up their Christmas shopping, ...
- Hispanics' Mobile Growth = Opportunity Knocking
Marketing Daily, Aaron Baar - Tuesday, December 21, 2010
Marketers looking to reach the growing Hispanic community in the United Stat ...
- comScore: Yahoo No. 1 Site In November
Online Media Daily, Mark Walsh - Tuesday, December 21, 2010
With a round of
layoffs cutting 4% of staff, ongoi ...
- Income Level A Precise Predictor of Internet Use
Research Brief, Jack Loechner - Wednesday, December 22, 2010
Analysis of several recent surveys conducted by the Pew Research Center's Intern ...
- CEA: Moms Rule When It Comes To Social Media
Marketing Daily, Karl Greenberg - Monday, December 20, 2010
The firm says in a new study that U.S. moms spend ...
- Forward Looking Ad Spending; FYI
Research Brief, Jack Loechner - Tuesday, December 21, 2010
According to ZenithOptimedia's study, "Advertising Expenditure Forecasts," global ad spending will increa ...