- Q&A: Can Crane Bring Manners To Facebook?
Marketing Daily, Sarah Mahoney - Saturday, October 30, 2010
Crane & Co., the stationery company founded in 1801, has launched ...
- Aaron's Takes Music Video Approach In New Ads
Marketing Daily, Tanya Gazdik - Sunday, October 31, 2010
Aaron's, Inc., is launching its first nationally integrated campaign starring Nashville recordi ...
- Edmunds.com Relaunch To Focus On Intuition
Marketing Daily, Karl Greenberg - Friday, October 29, 2010
Jeremy Anwyl, CEO of the Los Angeles-based company, says products like Amazon ...
- Nordstrom Opening NYC Store That Will Give Away Profits
Around the Net In Brand Marketing, Thom Forbes - Friday, October 29, 2010
Janet Babin reports about Nordstrom's plans to open a concept store ...
- Scene On Shelf: Target Encourages Shoppers To 'Ask Us'
Around the Net In Brand Marketing, Thom Forbes - Friday, October 29, 2010
...
- Department Stores Tear Into Holiday Promos
Marketing Daily, Sarah Mahoney - Thursday, October 28, 2010
More than ever, Christmas is creeping up on Halloween. From references ...
- AT&T Launches Mobile Payments Trial
Online Media Daily, Mark Walsh - Thursday, October 28, 2010
The mobile payments space continued to heat up this week with AT& ...
- More Retailers, Others Planning Here-And-Gone Pop-Up Stores
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 28, 2010
Bruce Horovitz reports on some new, offbeat pop-up stores that are ju ...
- For Barneys, Food Is Fashion This Holiday
Marketing Daily, Sarah Mahoney - Wednesday, October 27, 2010
In a partnership with the Food Network, Cooking Channel and Illycaffe, Barne ...
- Toys"R"Us Expands Loyalty Program For Holidays
Marketing Daily, Tanya Gazdik - Wednesday, October 27, 2010
The company will support the promotion with in-store signage as well ...
- Hugo Boss Signs As Sponsor of New York Knicks
Marketing Daily, - Wednesday, October 27, 2010
The New York Knicks have signed fashion brand Hugo Boss in ...
- Walmart Tests Social Commerce Model With 18% TV Discount
Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 27, 2010
Walmart is running Facebook ads promoting a new service it is calli ...
- Loyalty Be Damned, Car Buyers Go Where The Bargains Are
Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 27, 2010
Consumer loyalty to brand name automotive dealerships is an insignificant factor ...
- Best Time For Holiday Ads? Now, Not Later
Marketing Daily, Sarah Mahoney - Wednesday, October 27, 2010
On average, anywhere between 4 and 6% of online shoppers interacted wi ...
- Gen Y To Kill The Christmas Card?
Marketing Daily, - Tuesday, October 26, 2010
"More important, however, is that the Millennial generation is accustomed to communicati ...
- IPG, Entourage Team To Test OOH Experiences
MediaDailyNews, David Goetzl - Tuesday, October 26, 2010
As it continues to build its research on how shoppers react ...
- Canada's YPG Launches Digital Services Unit, Acquires Key Competencies
Online Media Daily, Gavin O'Malley - Tuesday, October 26, 2010
Canada's Yellow Pages Group on Tuesday unveiled a new digital advertising a ...
- Virtual Goods As Incentives, Or, Money For Nothing
The Social Graf, Erik Sass - Wednesday, October 27, 2010
Interesting news on the virtual goods front: it seems gift cards holdi ...
- Nike, LeBron James Address 'Controversy Head-On'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 26, 2010
In a move that was controversial in some quarters -- notably tho ...
- The Apple Store Trip As Cultural Touchpoint
Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 26, 2010
...
- Victoria's Secret Offers $2 Million Bra
Marketing Daily, Sarah Mahoney - Monday, October 25, 2010
The customized boulder-holder contains 60 carats of diamonds and 82 carats ...
- Nationwide Groupon Features The Body Shop
Marketing Daily, Tanya Gazdik - Monday, October 25, 2010
This is the first time L'Oreal's The Body Shop has partnered wi ...
- U.S. Bank Expands Partnership With Kroger
Marketing Daily, - Monday, October 25, 2010
Customers who shop at Kroger's family of stores -- including Ralphs, Fr ...
- Dow Taps Beanstalk for Licensed DIY Line
Marketing Daily, - Monday, October 25, 2010
Dow says it will distribute products through home improvement and hardware reta ...
- CVS Launches Web-To-Store Photo Express
Marketing Daily, - Monday, October 25, 2010
While the products are priced comparably to such Web services as shutterfly.c ...
- NBC: Women Rate Brands, Love Wal-Mart
MediaDailyNews, Wayne Friedman - Monday, October 25, 2010
Wal-Mart, Target, and eBay are the most important brands to women th ...
- Starbucks Expands Mobile Payments To New York City
Online Media Daily, Mark Walsh - Monday, October 25, 2010
Starbucks customers in New York City and Long Island can begin buyi ...
- Big Box Retailers Hope IPads Will Lure Holiday Shoppers
Around the Net In Brand Marketing, Thom Forbes - Monday, October 25, 2010
Michael Learmonth reports that retailers hope that iPad will be a magnet ...
- Vibram's Five-Toed Running Shoe Making A Splash
Around the Net In Brand Marketing, Thom Forbes - Monday, October 25, 2010
Maybe you've seen someone wearing the Vibram Five Fingers (www.vibramfivefingers.com) running sh ...
- Buick Brings Dealers To Detroit
Marketing Daily, - Friday, October 22, 2010
About 900 Buick and GMC dealers are test driving Buick and G ...