- John Dimling Speaks For Attribution, Former Nielsen Chief Goes From C3 Ratings To C3 Metrics
Online Media Daily, Joe Mandese - Tuesday, February 21, 2012
C3 Metrics, a leader in so-called "attribution" modeling and analytics for onli ...
- Velti To Debut Private Exchange For Premium Publishers
Online Media Daily, Gavin O'Malley - Thursday, February 16, 2012
Velti plans to debut a new private exchange for premium publishers. Krish ...
- Accordant Bats 3,000, Touts It As Proof That It's Organizing 'Biddable' Marketplace For Indies
Online Media Daily, Joe Mandese - Wednesday, February 8, 2012
Accordant Media, a New York-based ad technology firm specializing in creating "whi ...