- Yelp Revenue Up 66%, Propelled By Local Ad Biz
Mobile Marketing Daily, Mark Walsh - Wednesday, April 30, 2014
Yelp on Tuesday reported a 66% increase in revenue to $76.4 milli ...
- It's Time: Search, Advertising Agencies Must Bend
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 30, 2014
Agencies need to "bend their thinking" and become more flexible with contra ...
- Target Taps Facebook, Embraces Mobile And Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 29, 2014
Target worked with Facebook to create a mobile application called Cartwheel th ...
- DHS Warns Against Vulnerability In IE; Marketers Don't Expect It To Affect Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 29, 2014
The Department of Homeland Security has issued an alert asking government a ...
- Broadcast TV King El Pollo Loco Crowdsources Slogan On Social, Ignores Search
SearchBlog, Laurie Sullivan - Wednesday, April 30, 2014
El Pollo Loco took to social media, asking its more than 14,0 ...
- Google Gives Thumbs Up To IBM Chips
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, April 29, 2014
An engineer at Google -- a founding member of the OpenPower Foundatio ...
- Google Buys Patents From Foxconn
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, April 29, 2014
Foxconn, contract manufacturer in China, has sold patents to Google. Also kno ...
- Yahoo Unveils Original Comedies, Live Nation Deal
MediaDailyNews, Mark Walsh - Monday, April 28, 2014
Yahoo on Monday unveiled its first full-length scripted series at the Digit ...
- Score One For comScore, Signs Yahoo For Global Ad Measurement
Online Video Daily, Joe Mandese - Tuesday, April 29, 2014
In the battle for digital ratings dominance, comScore has scored a b ...
- Local Search: Tips For Driving Buyers To Businesses
Search & Performance Insider, John Busby - Tuesday, April 29, 2014
According to Google, 70% of mobile local searches result in a consum ...
- Search Data Drives Strategy, Wells Fargo Advisors CMO Says
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 28, 2014
Looking for a financial adviser could take months. Consumers take to sear ...
- Local SEO Budgets To Rise By 2018, Paid Search Falls
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 28, 2014
Marketers will spend 52% more on search engine optimization (SEO) by 201 ...
- A Lesson In Calculating Lifetime Customer Value For Digital
SearchBlog, Laurie Sullivan - Tuesday, April 29, 2014
The amount consumers spend with any one brand during their lifetime varie ...
- Do Past Purchases Predict The Future?
Show Daily, Gavin O'Malley - Tuesday, April 29, 2014
Do past purchases predict future purchase behavior? A Tuesday morning panel ...
- Mobile, Social Driving 36% Of In-Store Sales
Marketing Daily, Sarah Mahoney - Monday, April 28, 2014
A new study from Deloitte Digital finds that stores are pouring the ...
- Mobile Measurement Tops Media Pros' Focus
MediaDailyNews, Laurie Sullivan - Friday, April 25, 2014
Cross-device and mobile measurement, as well as real-time bidding (RTB) optimization, a ...
- PCH Launches TV Campaign, Ups Site Traffic
MediaDailyNews, Laurie Sullivan - Monday, April 28, 2014
Publishers Clearing House (PCH) will launch a television campaign for its forthcomi ...
- In-Store Assistance? Shoppers Take Mobile over Salespeople
MobileShopTalk, Chuck Martin - Monday, April 28, 2014
When it comes to reaching mobile shoppers, many retailers may be missi ...
- Safari Users Urge Appeals Court To Rebuff Google, Vibrant Media, WPP
Online Media Daily, Wendy Davis - Monday, April 28, 2014
Google, Vibrant Media and WPP's Media Innovation Group acted "contrary to indust ...
- 360i Builds Tool To Reverse-Engineer Search Quality Score
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 28, 2014
360i has built a data-driven platform and business model to get bett ...
- SEMPO Builds Global Presence To Identify Trends, Solve Challenges
SearchBlog, Laurie Sullivan - Monday, April 28, 2014
Changes afoot at SEMPO point to a more structured international model th ...
- SIS: Where You'll Find The Future Of Search
Show Daily, Laurie Sullivan - Monday, April 28, 2014
Ah, Key Largo. The Search Insider Summit kicked off on Monday wi ...
- CMOs Still Need To Sell Search To C-Suite
Show Daily, Laurie Sullivan - Monday, April 28, 2014
Here's a CMO who believes in content. It seems that the C-sui ...
- What's The Lifetime Cost, Value of A Customer?
Show Daily, Laurie Sullivan - Monday, April 28, 2014
I'm always interested in how search marketers find new customers and wh ...
- Pinterest Debuts Guided Search In Apps
Social Media & Marketing Daily, Mark Walsh - Friday, April 25, 2014
The visual social network on Thursday introduced Guided Search, a new discove ...
- Pinterest Unveils Guided Search
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, April 25, 2014
Pinterest on Thursday debuted Guided Search -- a service to search t ...
- Wearables Heating Up As Facebook, Apple And Nike Get In On The Next Big Marketing Craze
London Blog, Sean Hargrave - Friday, April 25, 2014
Logging runs, cycle rides and walks is so exciting a new ar ...
- Interpublic Ups U.S. Ad Expansion Half A Point, Says Programmatic Has Hit The Brakes On Online Display
MediaDailyNews, Joe Mandese - Friday, April 25, 2014
Citing "an improved economic outlook in the U.S.," as well as t ...
- Heartbleed Bug Prompts Tech Giants To Donate $3.6 Million To Support Open-Source Projects
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 24, 2014
A dozen technology companies -- including Intel, IBM, Facebook, and Google ...
- 25 Google Tactics To Build A Better Mobile Web Site
SearchBlog, Laurie Sullivan - Friday, April 25, 2014
Mobile users are goal-driven. They launch an application or Web browser ...