- Half Of Social Media Campaigns Fail To Achieve Goals
The Social Graf, Erik Sass - Friday, August 20, 2010
There's no question social media advertising is blowing up (in a go ...
- Facebook's 'Places' Takes Marketing To Next Level
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 19, 2010
In announcing its new check-in service, Places, on Wednesday, Mark Zuckerberg stopp ...
- Opportunity For Small Business And Early Privacy Concerns Mark Facebook Places Announcement
Around the Net In Online Marketing, Gavin O'Malley - Thursday, August 19, 2010
As expected, Facebook on Wednesday introduced Places -- its answer to location-bas ...
- What Fuels Foursquare? Ask The "Mayor"
Around the Net In Online Marketing, Gavin O'Malley - Thursday, August 19, 2010
Putting aside (at least, directly) the vast economic opportunities associated with Foursquar ...
- OfficeMax Joins With Payless For Back-To-School
Marketing Daily, Tanya Gazdik - Wednesday, August 18, 2010
National TV spots including "Good-bye" by Chicago ad agency The Escape P ...
- Subway Plus Sony Equals 'Fiery Frenzy'
Marketing Daily, Karl Greenberg - Wednesday, August 18, 2010
The program gives patrons of both Subway and PlayStation a chance ...
- Hallmark Launches Major 'Martha' Marketing Push
Marketing Daily, Fern Siegel - Thursday, August 19, 2010
Scoring Martha Stewart is a big deal for Hallmark Channel. So bi ...
- Facebook Going 'Places' With Check-In Offering
Online Media Daily, Laurie Sullivan - Thursday, August 19, 2010
Facebook launched a feature Wednesday evening allowing members to share real-life locatio ...
- Despite Changes, Buzz Still Violates Privacy Say Gmail Users Suing Google
Online Media Daily, Wendy Davis - Wednesday, August 18, 2010
Web users suing Google about its new Buzz platform argue in n ...
- Geo-Location Finally Checks In With Facebook, The Biggest Focus Group Ever
Social Media Insider, Catharine P. Taylor - Thursday, August 19, 2010
I interrupt the usual stream of tweets, status updates and check-ins ...
- Facebook and Foursquare: Pioneering Non-Cooperative Partnership
The Social Graf, Erik Sass - Thursday, August 19, 2010
Facebook's unveiling of its new location-based service, "Places," on Wednesday evening w ...
- Zipcar Launches Social Media Campaign
Marketing Daily, - Tuesday, August 17, 2010
The effort is to get people to give up their wheels f ...
- The Ground Zero Mosque Twitter Flame Wars
Online Media Daily, Kelly Samardak - Tuesday, August 17, 2010
As the the debate over the Ground Zero mosque rages, is 1 ...
- NJ Police Create Facebook Perp Walk
The Social Graf, Erik Sass - Wednesday, August 18, 2010
Here's another one for the "bound to happen eventually" file: It see ...
- Report: Yahoo Courting CafeMom For $100 Mil
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, August 17, 2010
Yahoo is hoping to buy mom-centric social network CafeMom for roughly $1 ...
- Evaluate Your Map To Becoming A Social Enterprise
Marketing Daily, Mike Spataro - Tuesday, August 17, 2010
The company that's maturing socially and gleaning actionable business intelligence will ...
- General Mills Launches Integrated Effort For Pillsbury
Marketing Daily, Nina Lentini - Monday, August 16, 2010
"We approached Melissa Joan Hart for several reasons," a spokesperson tells Marketi ...
- Lessons From The Top Brands On Facebook
Online Media Daily, Gavin O'Malley - Monday, August 16, 2010
As Facebook's star continues to rise, marketers are eager to include themselv ...
- Marin Delivers On Facebook Keyword Targeting Tool
Online Media Daily, Laurie Sullivan - Tuesday, August 17, 2010
Marin Software on Tuesday will make available a Facebook application that le ...
- Tune In, Check In, Tune Out
Social Media Insider, David Berkowitz - Tuesday, August 17, 2010
While for many people a single check-in is a check-in too man ...
- Social Media Is Here to Stay (Just Look at History)
The Social Graf, Erik Sass - Tuesday, August 17, 2010
Wow: sometimes you come across a statistic that says it all. Recent ...
- The Future Of Foursquare, Local Advertising
Around the Net In Online Marketing, Gavin O'Malley - Monday, August 16, 2010
For Foursquare to grow, the company needs more sites to use i ...
- False Connections
Engage:Kids 6-11, Bryan Urbick - Monday, August 16, 2010
As we continue to learn throughout history, there is no such thi ...
- Calgon Launches 'Take Me Away!' Moments Contest
Marketing Daily, Nina Lentini - Monday, August 16, 2010
"Calgon as a brand tended to be for an older demographic," Shar ...
- Zynga Names Van Natta To Key Post, Board
Online Media Daily, Gavin O'Malley - Friday, August 13, 2010
Game maker Zynga on Friday named former MySpace head Owen Van Nat ...
- Live from Facebook: Let's Put On a Show
VidBlog, Steve Smith - Monday, August 16, 2010
We're not entirely sure what the 800-pound social network has in mi ...
- Facebook Launching Live Video Channel
Around the Net In Online Marketing, Gavin O'Malley - Friday, August 13, 2010
As if Facebook wasn't live enough, the top social net is expect ...
- Facebook, Global Melting Pot
Around the Net In Online Marketing, Gavin O'Malley - Friday, August 13, 2010
Which countries have the most users on Facebook? Following the United Stat ...
- WEtv, Miso Push Social Media For 'Bridezilla'
MediaDailyNews, - Thursday, August 12, 2010
WE tv and Miso, an interactive social media platform financed by Googl ...
- YouTube Campaign Triggers Record AFP Book Presales
Online Media Daily, Laurie Sullivan - Thursday, August 12, 2010
Random House's Crown division had not experienced the marketing power behind ...