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Results for 2011
Social, Mobile Hotter Than Ever in 2011
Marketing Daily, Karlene Lukovitz - Friday, December 30, 2011
Social media and mobile marketing continued to heat up in the food/beverage ...
Survey Says: Readers Like Stories About Studies
Marketing Daily, Tanya Gazdik Irwin - Friday, December 30, 2011
With six of this reporter's top-read stories this year focusing on studies, ...
Yes, the Feds Are Spying on Social Media
The Social Graf, Erik Sass - Friday, December 30, 2011
Just in case anyone still harbors illusions on this score, the answer ...
Groupon Acquires Campfire Labs
Around the Net In Online Marketing, Fern Siegel - Thursday, December 29, 2011
Groupon has acquired the pre-launch social communication start-up Campfire Labs, the companies ...
Trends for 2012: How Teen Social Media Behavior Will Impact Marketing Strategies
Engage:Teens, Reggie Bradford - Thursday, December 29, 2011
Teens today are growing up in a vastly different world than I ...
Cox's Facebook Effort Raises Money For Charity
Marketing Daily, Tanya Gazdik Irwin - Wednesday, December 28, 2011
The effort consists of a Holiday Digeez Snow Globe that allows Cox's ...
Ad, Media M&A Interest Heats Up: Interactive Agencies Reap Low-End Of Multiples
Online Media Daily, Joe Mandese - Thursday, December 29, 2011
Advertising, marketing and media executives say they are more likely to either ...
Google+ Gains Users
The Social Graf, Erik Sass - Thursday, December 29, 2011
After months of skepticism and nay-saying from doubters like myself, Google+ appears ...
Year In Review: Rookie Batter Beats Steve Jobs, Beyonc And Tsunami To Win 2011 Social Media World Series
Marketing: Green, Brad Stewart - Wednesday, December 21, 2011
A rookie hit the biggest ninth-inning grand slam of her fledgling career, ...
A New Year's Resolution For The Social Media-rati
Social Media Insider, Catharine P. Taylor - Wednesday, December 28, 2011
The thing that has most awed me about the year gone by ...
Woman, Baby Saved from Hostage Situation by Facebook Update
The Social Graf, Erik Sass - Wednesday, December 28, 2011
Facebook's utility as an advertising platform may still be a matter of ...
TheraMax Launches Location-based Push
Marketing Daily, Karl Greenberg - Friday, December 23, 2011
TheraBiogen, Inc., which makes and distributes homeopathic nasal sprays for allergies, cold ...
'X Factor' Sponsors Score Cross-Platform
MediaDailyNews, Wayne Friedman - Saturday, December 24, 2011
Fox's "X Factor" may not have hit the ratings heights as promised ...
Digitas' Bitterman On Owned, Earned And Hype -- And Why Google+ Has Been A Negative
Online Media Daily, Mark Walsh - Saturday, December 24, 2011
Investment in owned and earned channels is stronger.. Hype is driving part ...
Social Media Impacts Business Value, Marketing Operations
Online Media Daily, Ekaterina Walter - Saturday, December 24, 2011
A recent Ogilvy study found social media has a strong impact on ...
Affectv Socializes Images, Ads
Online Media Daily, Laurie Sullivan - Saturday, December 24, 2011
Affectv engineers are working on a series of products to make advertising ...
Search: Tapping Social To Move Up The Marketing Funnel
SearchBlog, Laurie Sullivan - Tuesday, December 27, 2011
Understanding how social marketing drives consumers to the top of the search ...
A Social 2011 In Review
Social Media Insider, David Berkowitz - Tuesday, December 27, 2011
Where did 2011 go? How did Pinterest, Bo.lt, and Sonar change how ...
Social Media Can Empower Arab Women
The Social Graf, Erik Sass - Tuesday, December 27, 2011
The huge upheavals which toppled tyrants across the Middle East are just ...
How to Drive More Video Views Through Social Channels
VidBlog, Daisy Whitney - Tuesday, December 27, 2011
Each day, more than 150 years worth of YouTube videos are watched ...
Orbit App Lets Facebook Fans Design Packages
Marketing Daily, Karlene Lukovitz - Thursday, December 22, 2011
The brand is encouraging fans to create individually customized package designs using ...
Irvine: It's About Content And Context
Marketing Daily, Karl Greenberg - Thursday, December 22, 2011
Cella Irvine, CEO of contextual ad firm Vibrant, says social media, mobile, ...
Trends That Shaped '11, Hold Promise For '12
Marketing Daily, Peter Ghali - Friday, December 23, 2011
With new online channels emerging and the challenges they bring, marketers should ...
Syrek To VP, Kinetic Social
Online Media Daily, Steve McClellan - Thursday, December 22, 2011
Kinetic Social has named Carree Syrek vice president of social media. ...
Social And Email Top Growing Marketing Budgets For 2012
Research Brief, Jack Loechner - Friday, December 23, 2011
A recent StrongMail survey, conducted by Zoomerang in November, reflects the attitudes ...
College-Educated More Likely to Use Social Networks
The Social Graf, Erik Sass - Friday, December 23, 2011
Americans (and people in other countries) who hold college degrees are more ...
Facebook To Intro Sponsored Story Ads
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 22, 2011
Facebook is set to introduce Sponsored Story ads into users' news feeds, ...
Jockey Bets $1 Million On Tebow, Super Bowl
Marketing Daily, Sarah Mahoney - Wednesday, December 21, 2011
"We are big fans of Tim Tebow and wanted to leverage his ...
Social Media Brings Nike 'Closer Than Ever'
Marketing Daily, Sarah Mahoney - Thursday, December 22, 2011
"We're using digital to change everything about the product creation process," Mark ...
Buddy Media Taps Horizon Media As Its AOR
Online Media Daily, Joe Mandese - Wednesday, December 21, 2011
Social media and marketing platform Buddy Media has named Horizon Media its ...
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