- Pepsi Brings Amaro, Elton John, Philbin To Bowl
Marketing Daily, Karlene Lukovitz - Tuesday, January 31, 2012
Flagship Pepsi's "King's Court" features 201's "The X Factor" winner Melanie Ama ...
- Krups Kicks Off Best Brew Awards
Marketing Daily, Tanya Gazdik - Tuesday, January 31, 2012
Additionally, Krups is expanding this year's search to discover the best barist ...
- LinkedIn Revenue Boosted By Stronger Ad Programs
Online Media Daily, Laurie Sullivan - Tuesday, January 31, 2012
LinkedIn will focus this year, in part, on building bonds between membe ...
- Pac-12 Aligns Digital Nets With TV, Aufhauser Named Digital GM
MediaDailyNews, Steve McClellan - Monday, January 30, 2012
Pac-12 Enterprises has hired David Aufhauser as vice president and general manag ...
- Social Nets Spring Eternal, Spring Creek Profiles 20 With 'Momentum'
Online Media Daily, Joe Mandese - Monday, January 30, 2012
Spring Creek, a division of Interpublic's Mediabrands unit, has released a n ...
- Definition 6 Makes Facebook Users The Stars Of Their Own Movies, Turns Timeline Into Screenplays
Online Media Daily, Joe Mandese - Tuesday, January 31, 2012
Definition 6, which Monday evening was recognized as the "Viral Video Agen ...
- Buddy Media, Bazaarvoice Team On App
Raw, Mark Walsh - Tuesday, January 31, 2012
Buddy Media has
teamed with Bazaarvoice to allow brands to integra ...
- Presidential Google+ Hangout Could Land Laid Off Semiconductor Worker A Job
Raw, Laurie Sullivan - Tuesday, January 31, 2012
The wife of a laid off U.S. semiconductor engineer got the chan ...
- Google Search Plus Your World: Monitoring Your Reputation Just Became Even More Important
Search & Performance Insider, Janet Driscoll Miller - Tuesday, January 31, 2012
Google recently launched its new default search results deemed "Google Search Pl ...
- Ten Social Super Bowl Marketing Strategies
Social Media Insider, David Berkowitz - Tuesday, January 31, 2012
On Sunday, I'll be hoping for more than just another Super Bo ...
- LexisNexis Helps Law Firms Get Social
The Social Graf, Erik Sass - Tuesday, January 31, 2012
Social media holds tremendous opportunity for law firms in terms of marketin ...
- Are Blogs Dying Out?
Around the Net In Online Marketing, Gavin O'Malley - Monday, January 30, 2012
“What’s a blog?” It seems like only yesterday we were all aski ...
- Baidu Seen Integrating Social Signals
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 30, 2012
Social signals and content continue to creep into Baidu search results, accordi ...
- Facebook Flirts With IPO
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 30, 2012
Will Wednesday become the day that Facebook files for an initial publ ...
- Ball Park: Men 'Easier Fed Than Understood'
Marketing Daily, Karlene Lukovitz - Friday, January 27, 2012
The campaign spans TV, print, digital, social media, in-store activations and publ ...
- Glee's Lea Michele Stars In Candie's Ads
Marketing Daily, Tanya Gazdik - Sunday, January 29, 2012
Glee actress and singer Lea Michele will appear in Candie's, "Only ...
- John Hancock Continues Boston Marathon Support
Marketing Daily, Tanya Gazdik - Sunday, January 29, 2012
John Hancock Financial has been running a marketing marathon of its ow ...
- OMD's Gunn Orchestrates Levi's Global Digital Shift
MediaDailyNews, Steve McClellan - Friday, January 27, 2012
At a time when the client is shifting its consumer-marketing strategy fr ...
- Is Facebook Worth as Much as McDonald's?
The Social Graf, Erik Sass - Monday, January 30, 2012
There are many remarkable facts surrounding Facebook's upcoming initial public offering, whi ...
- Digging Into Google+ Opportunities
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 27, 2012
Ruben Sanchez explains the opportunity marketers gained after Google connected Google+ busine ...
- Coke Integrates Live-Stream, Social For Bowl
Marketing Daily, Karlene Lukovitz - Thursday, January 26, 2012
The big news is that the bears will be reacting to t ...
- Millennials Trust People, Not Brands, When Buying
Online Media Daily, Laurie Sullivan - Thursday, January 26, 2012
Marketers that are trying to connect with Millennials ages 18 to ...
- Facebook Brings Spam Case Against Alleged 'Clickjackers'
PolicyBlog, Wendy Davis - Friday, January 27, 2012
Facebook and Washington Attorney General Rob McKenna filed separate lawsuits this we ...
- AmEx Helps Small Biz Use Social Media
The Social Graf, Erik Sass - Friday, January 27, 2012
While social media's potential benefits for small businesses are clear, it's equal ...
- Buzz Goes Au Naturel: Nielsen Strips Out Jargon, Adds Hyper-Local Metrics
Online Media Daily, Joe Mandese - Thursday, January 26, 2012
NM Incite, a collaboration of Nielsen and McKinsey, this morning will unve ...
- Facebook Oversharing Clogs The Feed
Social Media Insider, Catharine P. Taylor - Thursday, January 26, 2012
It's the morning after the Social Media Insider Summit, and I fi ...
- The FBI Wants In On Social Media Monitoring
The Social Graf, Erik Sass - Thursday, January 26, 2012
The country's premiere law enforcement organization is looking to develop an ear ...
- Papa John's Bets On Super Bowl Coin-toss Promo
Marketing Daily, Karlene Lukovitz - Tuesday, January 24, 2012
This year, Papa John's is giving its fans much better odds ...
- BzzAgent's Boast: Social Marketing's ROI is $1.50
Marketing Daily, Sarah Mahoney - Tuesday, January 24, 2012
As marketers continue to grapple with the best way to determine h ...
- 'Idol' Reigns In TV, Social Media Ratings
MediaDailyNews, Wayne Friedman - Tuesday, January 24, 2012
For those believing social media activity and traditional TV ratings can wo ...