- Holding Companies Go On Social Agency Shopping Spree
MAD, Steve McClellan - Tuesday, September 30, 2014
Publicis has just acquired Italian social media shop Ambito5. That deal follo ...
- Ryder Cup Achieves Record Level Of Social Following - BMW Dominates Sponsor Mentions
Around the Net In MAD London, Sean Hargrave - Tuesday, September 30, 2014
Golf's prestigious Ryder Cup saw its highest online traffic ever, receiving 162,0 ...
- "Emergent" Tool Tracks Social Spread Of Online Rumors
Around the Net In Social Media & Marketing, Gavin O'Malley - Tuesday, September 30, 2014
The New York Times takes a look at Emergent -- a n ...
- Digital Shoppers Less Interested In Social Media
Marketing Daily, Sarah Mahoney - Monday, September 29, 2014
"Despite the surge in Facebook's ad revenues and marketing innovations like Twitter ...
- Sideswipes: Say Hello To ello
MediaDailyNews, Katie Meier - Monday, September 29, 2014
The anti-ad brand model that ello is defining is different than simp ...
- Apples, Honey & Racism
Online Spin, Joseph Jaffe - Tuesday, September 30, 2014
Apples, honey and racism. Two of them go together. One does no ...
- Facebook Recodes Atlas, Focuses On Audience Targeting Across Devices And Names Search Partners
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 29, 2014
Facebook executives believe the redesigned Atlas ad-serving platform it acquired from Microso ...
- Facebook Relaunches Atlas Ad Platform, Addresses Metrics Challenge
Social Media & Marketing Daily, Gavin O'Malley - Monday, September 29, 2014
The new Atlas is designed to allow advertisers to track impressions ...
- Bosses Can Make Employees Post Disclaimers on Social Media
The Social Graf, Erik Sass - Tuesday, September 30, 2014
Employers can require workers to post disclaimers on social media stating th ...
- Facebook Claims Atlas Will Solve 'Cross Device Problem'
Around the Net In MAD London, Sean Hargrave - Monday, September 29, 2014
Facebook is claiming it has solved the "cross device problem" for markete ...
- Comparethemarket Says Facebook Premium Video Ad Campaign Successful
Around the Net In MAD London, Sean Hargrave - Monday, September 29, 2014
Facebook's first UK Premium Video advertiser Comparethemarket.com has said it is prepar ...
- Wal-Mart Adding Instagram Co-Founder To Board
Around the Net In Social Media & Marketing, Gavin O'Malley - Monday, September 29, 2014
Boding well for Wal-Mart’s future marketing strategies, the retail giant is addi ...
- TV Producers Trying To Live-Tweet Their Way To Success
Around the Net In Social Media & Marketing, Gavin O'Malley - Monday, September 29, 2014
Twitter has been telling top TV producers that the more they live-twe ...
- Ello Taps Ad, Data Frustration Playing Familiar Counterculture Card
Data and Targeting Insider, Steve Smith - Tuesday, September 30, 2014
Social network Ello takes a principled stand against advertising and data brokerin ...
- Stop Me If You've Heard This One
Real MAD, Stan Mack - Monday, September 29, 2014
...
- Twitter Tempts Hollywood Studios With Targeted Ads
Social Media & Marketing Daily, Gavin O'Malley - Friday, September 26, 2014
As part of its broader ad-targeting ambitions, Twitter wants to help Hollywo ...
- Instagram Co-Founder Joins Walmart Board
The Social Graf, Erik Sass - Monday, September 29, 2014
OMG, get ready for the Wal-Selfie. Instagram co-founder and CEO Kevin Systro ...
- Grant's Whisky Shifts Focus To Millennials Through Social
Around the Net In MAD London, Sean Hargrave - Friday, September 26, 2014
William Grant & Sons is scrapping the product-driven, provenance marketing behind i ...
- TfL Launches #homesafeselfie Campaign
Around the Net In MAD London, Sean Hargrave - Friday, September 26, 2014
Transport for London (TfL) has created a hard-hitting campaign to warn ...
- LGBT Community Not Happy With Facebook Over Real-Name Policy
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, September 26, 2014
The LGBT community has been not happy with Facebook over its insisten ...
- Facebook Taps Stripe For 'Buy' Button Tests
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, September 26, 2014
Like Twitter, Facebook has been testing a “buy” button in users’ Ne ...
- Watch ABC App Adds Features Making It Easier To Comment, Post Clips
Around the Net in Video, P.J. Bednarski - Friday, September 26, 2014
The Watch ABC app has a new feature that lets users quick ...
- If Your CMO Is Not On Social Media, Find A New CMO
Online Spin, Kaila Colbin - Friday, September 26, 2014
Last week, my MediaPost colleague Catharine Taylor wrote a post wondering w ...
- Millennials' Impressions Come First From WOM
Research Brief, Jack Loechner - Friday, September 26, 2014
According to a report from the market research firm Keller Fay Grou ...
- HootSuite Secures Another $60 Million
Social Media & Marketing Daily, Mark Walsh - Thursday, September 25, 2014
HootSuite may have to change its name to LootSuite. The social med ...
- More Things I Don't Get About CMOs: Why They Ignore The Lessons From Their Kids' Media Use
Social Media Insider, Catharine P. Taylor - Friday, September 26, 2014
Here we have an industry falling over itself to reach younger demographi ...
- Social Has Little Impact on Online Shopping
The Social Graf, Erik Sass - Friday, September 26, 2014
Social media has little influence on consumers' digital shopping behaviors, lagging behi ...
- Digitas LBi Relaunches Social Agency MRY as Lost Boys
Around the Net In MAD London, Sean Hargrave - Thursday, September 25, 2014
DigitasLBi has relaunched its social agency MRY as Lost Boys in t ...
- Google, Twitter Working To Delete Isis Extremist Videos, Tweets
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 25, 2014
Propaganda operatives from Islamic State (Isis) are piggybacking on popular Internet hashtags and videos ...
- HelloWorld, Chico's FAS Launch Online Charity Campaign
MAD, Larissa Faw - Wednesday, September 24, 2014
The retail company is launching Pink My Pic, a digital charitable givi ...