- Bud Light, Budweiser Garner Top Super Bowl Buzz
MAD, Larissa Faw - Friday, January 29, 2016
Interestingly, two advertisers not participating in this year's game are still generati ...
- Magazines Boost Social Media Audiences, Add 220M New Likes, Followers
Publishers Daily, Erik Sass - Friday, January 29, 2016
Consumer magazines saw their total social media audience increase by over ...
- Instagram's Popularity Pushes Brands Toward More Visual Marketing
Social Media & Marketing Daily, Gavin O'Malley - Friday, January 29, 2016
Driven by the popularity of Instagram and other image-driven platforms, brands a ...
- 80% Of Facebook Ad Revenue Now Mobile
Around the Net In MAD London, Sean Hargrave - Friday, January 29, 2016
Facebook has seen its mobile advertising revenue rocket, with ads appearing ...
- Facebook To Add Emoji 'Reactions' To Like Button
Around the Net In MAD London, Sean Hargrave - Friday, January 29, 2016
Facebook is to expand its "like" feature with five new emoji optio ...
- Facebook Makes It Easier To Share Live Video On Mobile
Social Media & Marketing Daily, Gavin O'Malley - Thursday, January 28, 2016
A day after wowing Wall Street with its quarterly earnings, Facebook ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Friday, January 29, 2016
Mountain Dew earned a place on the leaderboard after releasing a teas ...
- Millennial Parents Turn To Net For Advice
The Social Graf, Erik Sass - Friday, January 29, 2016
The kids are having kids now - well, if you consider everyo ...
- Local Telecoms Exploiting Facebook's Free Basics
Around the Net in Search Marketing, Gavin O'Malley - Thursday, January 28, 2016
In several regional markets around the globe, local telecoms are using Facebook&rsquo ...
- Facebook's Big Video Ambitions
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, January 28, 2016
As viewers increasingly shift their focus to mobile devices, Facebook is positioni ...
- Email Most Used Channel For Data Collection
Email Marketing Daily, Jess Nelson - Thursday, January 28, 2016
Some 63% of businesses use email to collect data, according to ...
- AdStage Automation Platform Connects Campaigns Across Search, Social Networks
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 27, 2016
AdStage on Wednesday begins rolling out a self-serve cross-network automation platform ...
- IAB: Identifying Cross-Channel Audiences Key To Marketers In 2016
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 27, 2016
The ability to recognize audiences across channels and devices will become k ...
- Instagram Taps Ex-Twitter Exec To Head Product
Social Media & Marketing Daily, Ben Frederick - Wednesday, January 27, 2016
Instagram is a direct competitor of Twitter's, having once been considered f ...
- Facebook Posts $18 Billion In Revs, Mobile Ad Revs Up
Social Media & Marketing Daily, Gavin O'Malley - Thursday, January 28, 2016
For the full year, Facebook posted $3.69 billion in profit on $17. ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Thursday, January 28, 2016
Netflix earned a spot on the leaderboard thanks to the release ...
- Predictions: 3 Ways Super Bowl Advertisers Will Win Big On Social
Social Media Insider, Jamie Tedford - Thursday, January 28, 2016
It's awards show season, and every year the advertising community hosts i ...
- Snapchat Sells Ads For Super Bowl 'Live Story'
The Social Graf, Erik Sass - Thursday, January 28, 2016
For this year's upcoming Super Bowl 50, Snapchat is selling ads f ...
- The Gusher of Good Feeling About Facebook
VidBlog, P.J. Bednarski - Thursday, January 28, 2016
About the only thing more fantastic than Facebook's earnings announcement Wednesday w ...
- Google Shutters Glass Social Pages, Focuses On Enterprise
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 27, 2016
Google Glass social media accounts have been shut down to focus on ...
- Twitter Sales Growth Remains Strong
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, January 27, 2016
For all its faults, Twitter still has a few things going f ...
- Instagram Might Have New Product Head
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, January 27, 2016
Kevin Weil, most recently Twitter’s VP of product until he left t ...
- Twitter Eying New Communications Head
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, January 27, 2016
Twitter is reportedly ready to hire Natalie Kerris as its new communicatio ...
- Social Media Is Persuasive Form Of Digital Democracy
Marketing: Politics, Brian Donahue - Wednesday, January 27, 2016
Lobbying is dying a slow, painful death. The capricious political environment we' ...
- Button Up!
Research Brief, Jack Loechner - Wednesday, January 27, 2016
According to a new marketing trends survey by Campaigner, advances in soci ...
- Twitter Taps AmEx Exec Berland For CMO
Social Media & Marketing Daily, Ben Frederick - Tuesday, January 26, 2016
The appointment of Leslie Berland comes directly after a shakeup in managemen ...
- Facebook Expands Audience Network To Support Mobile Web
Social Media & Marketing Daily, Gavin O'Malley - Tuesday, January 26, 2016
The social giant is also adding support for native formats and simpl ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Wednesday, January 27, 2016
Chanel climbed over 60 places to claim the No. 3 spot ...
- Millennial Shoppers Heed Social Recs
The Social Graf, Erik Sass - Wednesday, January 27, 2016
Social media is a primary source of recommendations for millennials when th ...
- Facebook Was Game-Changer For 2015 Branded Video Campaigns
Video Insider, Brian Shin - Wednesday, January 27, 2016
2015 was a great year for online branded video, with huge viewersh ...