- 'Targeted' Fuels Media Economy Expansion, Buoys Traditional Media Too
Online Media Daily, Joe Mandese - Wednesday, September 28, 2011
Targeted media, especially the kind being fueled by online and mobile technologie ...
- Datran Media And ContextWeb Assume Merger
Online Media Daily, Laurie Sullivan - Thursday, September 22, 2011
Datran Media and ContextWeb are in the midst of a quiet merge ...
- Yahoo Patent Hunts Emotional State To Target Ads
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 21, 2011
I'm fascinated by patents and often log on to the United Stat ...
- Canoe Ventures Stumbles
Around the Net In Media, Phyllis Fine - Tuesday, September 20, 2011
Has Canoe Ventures -- the consortium of major cable companies formed thr ...
- Will Yahoo End Up In Pieces Or Be Put Back Together?
Online Media Daily, Laurie Sullivan - Thursday, September 15, 2011
As turmoil swirls around Yahoo a series of investors have made inquiri ...
- Another VC Round For Behavioral Targeting Company
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 14, 2011
Venture capitalists apparently want to throw money at companies developing behavioral targeti ...
- Responsys Adds Display Ad Retargeting
Online Media Daily, Laurie Sullivan - Monday, September 12, 2011
Responsys on Monday will announce the ability to tie in display advertisi ...
- Behavioral Targeting Comes To TV Ads
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 7, 2011
Companies targeting ads to consumers on TVs based on location, channel surfi ...