- Marketers Look for Smaller Upfront Discounts
Around the Net In Media, Joan Voight - Tuesday, June 30, 2009
Advertisers are backing off their aggressive pricing demands in the upfront marketplac ...
- Cablevision's Rainbow Media To Launch Wedding Channel
Around the Net In Media, Joan Voight - Tuesday, June 30, 2009
Rainbow Media, the programming arm of Cablevision, will launch a new wedding-them ...
- Turner To Vice Chair, Mercury Media, Pushes Direct-Response
MediaDailyNews, Wayne Friedman - Tuesday, June 30, 2009
Former NBC senior advertising sales executive Keith Turner has been named vi ...
- Many Cable Nets See Uptick in 2Q, USA Leads Pack
MediaDailyNews, Wayne Friedman - Tuesday, June 30, 2009
Many of cable's stronger networks continued their positive results in the seco ...
- MasterCard Extends Priceless Campaign To Buying Jeans
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 30, 2009
MasterCard is breaking a multichannel, summer time "MasterCard 2009 Break in Yo ...
- Cablevision Wins Key DVR Technology Suit
MediaDailyNews, Wayne Friedman - Monday, June 29, 2009
A major victory for Cablevision Systems Corp. against the Hollywood studios a ...
- Triple Play: Ion Media Distributes HD, Digital and Mobile TV
MediaDailyNews, Wayne Friedman - Monday, June 29, 2009
Financially strapped, Ion Media Networks says it is one of the fir ...
- Study: IPTV Could Eclipse Broadcast Sooner Than Expected
Online Media Daily, Gavin O'Malley - Monday, June 29, 2009
While TV broadcasters have the clear edge in online video, they h ...
- Advertisers Look to New Formats for Online Video Growth
Around the Net In Online Marketing, Ross Fadner - Monday, June 29, 2009
It's an understatement to say that online video ads have thus f ...
- Buyers Market: Upfront Could OK 4Q Ad Flexibility
MediaDailyNews, Wayne Friedman, David Goetzl - Friday, June 26, 2009
As the upfront advertising market begins to percolate, some media agency executiv ...
- CBS Launches 'Project L.E.N.O.'
MediaDailyNews, Wayne Friedman - Friday, June 26, 2009
Looking to take full advantage of the radically changing 10 p.m. ti ...
- Media's Future: Mine Connectivity
On Media, Diane Mermigas - Friday, June 26, 2009
Connectivity has reached utility status with a force that is profoundly shapi ...
- MTV Unveils New Programming Structure
Around the Net In Media, Joan Voight - Thursday, June 25, 2009
This week's layoffs at MTV are part of a long-in-the works programmi ...
- NBC, GroupM Poised To Open Upfront Market
Around the Net In Media, Joan Voight - Thursday, June 25, 2009
After a month-long stalemate, the television upfront marketplace is starting to mov ...
- More Viewers Get Video Program Via ADS
MediaDailyNews, - Thursday, June 25, 2009
More American TV households get video programming via an alternate delivery syst ...
- Nielsen: Teens' TV Use Rises, Web Time Less Than Adults
MediaDailyNews, Wayne Friedman - Thursday, June 25, 2009
Teens aren't all into the Internet or avoiding TV, contrary to comm ...
- Turner Pars New Deal With PGA Site
MediaDailyNews, David Goetzl - Thursday, June 25, 2009
Turner Sports and the PGA Tour have extended their relationship where t ...
- Night Life: 'Late' Winged 'Tonight,' But Conan Prevails
MediaDailyNews, Wayne Friedman - Thursday, June 25, 2009
With the new late-night battle now in its third week, "The Tonig ...
- Simon Cowell Teams With Retail Mogul
Around the Net In Media, Joan Voight - Thursday, June 25, 2009
American Idol's Simon Cowell is setting up a global entertainment company wi ...
- CBS Applauds TV Everywhere, OnDemand Online
Around the Net In Online Marketing, Ross Fadner - Thursday, June 25, 2009
CBS may take part in the trials being conducted by Comcast a ...
- For the First Time, Hit Shows Command Higher Ad Rates Online
Around the Net In Online Marketing, Ross Fadner - Thursday, June 25, 2009
For the first time, TV shows like "The Simpsons" and "CSI" a ...
- VivaKi And Microsoft Partner On Admira
Around the Net In Online Marketing, Ross Fadner - Thursday, June 25, 2009
...
- TV, Comcast To Charge Non-Subscribers For 'TV Everywhere'
MediaDailyNews, Wayne Friedman - Wednesday, June 24, 2009
Cable industry giants are moving forward on their plan to make su ...
- CBS: Moonves Sees Turnaround, CFO Predicts Cost Cuts
MediaDailyNews, Erik Sass - Wednesday, June 24, 2009
CBS Corp. has been sending out mixed signals in recent months, encapsulati ...
- MTV Cuts 75 Mid-Level Staffers
MediaDailyNews, - Wednesday, June 24, 2009
MTV Networks is letting around 75 staffers go, reports B&C. The j ...
- Oscars Add 10 Best Pix Noms To Boost Ratings
MediaDailyNews, David Goetzl - Wednesday, June 24, 2009
Perhaps aiming to boost ratings for the annual showcase, the Academy Awar ...
- View's Hasselbeck Accused Of Plagiarism
MediaDailyNews, - Wednesday, June 24, 2009
Elisabeth Hasselbeck, "The View" co-host, has been sued in federal court f ...
- Univision Renews Cox Deal, Brushes Off PPM
MediaDailyNews, Erik Sass - Wednesday, June 24, 2009
This week's news from Univision might be categorized as "the good, t ...
- Research Executives Intrigued by Canoe Possibilities
MediaDailyNews, David Goetzl - Thursday, June 25, 2009
Executives at research firms pitching second-by-second ratings data seemed eager Wednesday ...
- Nielsen: 2 Mil. Homes Can't Get TV
MediaDailyNews, Wayne Friedman - Wednesday, June 24, 2009
Nielsen says that now, 1.8% of U.S. TV homes are not receivi ...