- Down the Tube: Idiot Box No More
Media Magazine, Tara Walpert Levy - Friday, January 2, 2009
Since the debut of the first television program at the 1939 World ...
- Nielsen: Weights In Optimization System Less Than Optimal
MediaDailyNews, - Friday, January 30, 2009
Nielsen Thursday informed clients that it has discovered an "issue" with t ...
- Network Layoffs: ABC Eliminates 5% Of Workforce
MediaDailyNews, Wayne Friedman - Thursday, January 29, 2009
Media/entertainment industry layoffs have hit the Disney-ABC Television Group. Executives close ...
- NBC Super Bowl Spot Super-Sells To Viewers With Little Money
TV Watch, Wayne Friedman - Friday, January 30, 2009
News that NBC had sold a Super Bowl spot to direct respon ...
- 'Broadcast Dysfunction' Report Hits NFL Hard, Says Many Spots Inappropriate For Kids
MediaDailyNews, Joe Mandese - Thursday, January 29, 2009
On the eve of Super Bowl XLIII, an influential public advocacy gro ...
- DTV Delay Defeated By GOP
MediaDailyNews, - Wednesday, January 28, 2009
President Obama got his first setback -- House Republicans defeated a bi ...
- Hallmark Adds Games To Consumer Site
MediaDailyNews, Fern Siegel - Wednesday, January 28, 2009
Hallmark Channel is game for expansion. To extend its online appeal, t ...
- 'Idol' Rules Again, 'Loser' Leads
MediaDailyNews, Wayne Friedman - Wednesday, January 28, 2009
With all presidential inauguration activities out of the way, Fox's "American Ido ...
- TiVo's Rogers: Local TV Needs Radical Ad Rebooting For Long-Term Revival
TV Watch, Wayne Friedman - Thursday, January 29, 2009
Pop-up ads on your TV screen? Pre-roll commercials before your DVR rol ...
- Epix Premium TV Service Still On Track
Around the Net In Media, Joan Voight - Wednesday, January 28, 2009
Epix, the new premium TV channel and broadband service from Viacom a ...
- NBC Launches Neighborhood News Pages At O&O Sites
MediaDailyNews, Fern Siegel - Wednesday, January 28, 2009
In the hyper-targeted media world, the sweet spot is often local. ...
- NATPE Executives Call For Risk-Taking With 'Laser Focus'
TV Watch, Wayne Friedman - Wednesday, January 28, 2009
Television is a battleground, and TV executives are aiming right at viewe ...
- Nielsen Takes A Holiday: Digital TV Transition No Worse Than Christmas
MediaDailyNews, Joe Mandese - Tuesday, January 27, 2009
Even as lawmakers voted to extend the U.S. transition to digital ...
- This TV Enjoys 60% Clearance
MediaDailyNews, Wayne Friedman - Monday, January 26, 2009
New local TV multicast network ThisTV has signed stations and station grou ...
- Enee, Menee, Minee, Moe: Regardless Of The Media, When You Hook 'Em Don't Let 'Em Go
TV Board, Mitch Oscar - Tuesday, January 27, 2009
On the floor to the left of the deck in my ho ...
- Take Your Ads Off TV Completely? Will You Disappear?
TV Watch, Wayne Friedman - Tuesday, January 27, 2009
What's the damage if you're a big consumer brand that spends few ...
- Syndicating TV Shows Is Still A TV Model
TV Watch, Wayne Friedman - Monday, January 26, 2009
Despite its size, syndication has been one of the steadiest national ...
- TV Deal May Be In Palin's Future
Around the Net In Media, Joan Voight - Friday, January 23, 2009
...
- Viagra Ads Posted In Program Guides?
Feedback Loop, - Friday, January 23, 2009
Considering that pharmaceutical companies often air advertisements for "adult products" at tim ...
- The Xbox Channel
Media Magazine, Jonathan Blum - Friday, January 2, 2009
Forget MSNBC. Microsoft's latest TV ambitions are all about Xbox. Suddenly, Microsoft ...
- Should TV Networks Program Their Commercials?
TV Watch, Wayne Friedman - Friday, January 23, 2009
TiVo has just made a case for TV networks to start programmi ...
- PBS To Syndicate British Drama 'MI-5'
MediaDailyNews, - Wednesday, January 21, 2009
BBC Worldwide America and U.S. public broadcasters have inked a syndication de ...
- Why TV Programmers Won't Take Marketing Lessons From The Internet
TV Watch, Wayne Friedman - Thursday, January 22, 2009
This is why TV programmers should never become Reunion.com. Somehow I w ...
- New Licensing Program for Home and Garden TV
Around the Net In Media, Joan Voight - Wednesday, January 21, 2009
Scripps Networks will offer a new licensing program for its Home a ...
- Digital Gap: 9% Of Viewers Unprepared For Switch
MediaDailyNews, Wayne Friedman - Tuesday, January 20, 2009
Nine percent of U.S. TV viewers are still unprepared for the changeov ...
- Streaming History
TV Board, Mike Bloxham - Wednesday, January 21, 2009
In last week's column, I wrote about the possibility of President Obama ...
- With New President, TV Economy Means Lending A Helping Hand
TV Watch, Wayne Friedman - Wednesday, January 21, 2009
One thing came out loud and clear in President Barack Obama's inaugur ...
- Why Internet TV Is Ready To Join Obama
Online Media Daily, John Edwards - Tuesday, January 20, 2009
The election that captivated the U.S. in 2008 is about to rea ...
- The Music Lesson: The Evolution Of Co-opetition?
TV Board, Mitch Oscar - Tuesday, January 20, 2009
I was first introduced to the concept of "Co-opetition" in mid-year 20 ...
- Which Web-Based TV Shows Are Up, Down -- Or Out?
TV Watch, Wayne Friedman - Tuesday, January 20, 2009
Traditional TV marketers always know what's coming. Their point of measurement com ...