- Disney: Don't Count Out Google TV
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, November 30, 2010
Despite some initial hiccups, it would be unwise to call Google's W ...
- Panasonic Hits Road To Showcase Its 3DTVs
Marketing Daily, Aaron Baar - Monday, November 29, 2010
The interactive displays take a page from a similar initiative conceived ...
- RLTV Debuts 'Sunset Daze'
MediaDailyNews, - Monday, November 29, 2010
Retirement Living TV, cable network that serves adults 55+, will premiere ...
- Sony Reads The Google TV Tea Leaves: Not Much Flavor In The Cup
TV Watch, Wayne Friedman - Tuesday, November 30, 2010
From the no-surprise department: Sony has cut prices for its newfangled Goog ...
- Comcast Shows Us The Garden Of Eden
Video Insider, Michael Kokernak - Tuesday, November 30, 2010
Lately we have seen announcements regarding new OTT ("over the top") b ...
- How Advertisers End Up With 'That Guy'
Around the Net In Brand Marketing, Nina Lentini - Monday, November 29, 2010
Every so often, advertisers all look at one actor and decide ...
- Report: Microsoft Planning Web TV Play
Around the Net In Online Marketing, Gavin O'Malley - Monday, November 29, 2010
Apparently, Google's Web TV difficulties haven't discouraged Microsoft from pursuing a simil ...
- Martini Asti Returns To TV After 25 Years
Marketing Daily, Karlene Lukovitz - Sunday, November 28, 2010
The new "Let Go" spot for the Italian wine, filmed in Rom ...
- Marketers Now More Accepting Of Online Make-Goods For Traditional TV Buys
TV Watch, Wayne Friedman - Monday, November 29, 2010
Fox is following in the footsteps of ABC -- but not fr ...
- Cord Cutting? Bah, Humbug! Magid Says Digital Video is Additive
VidBlog, Steve Smith - Monday, November 29, 2010
Only 1% of consumers report they have canceled subscription TV/Video services becau ...
- Hyundai Holiday Push Taps YouTube Sensations
Marketing Daily, Karl Greenberg - Thursday, November 25, 2010
The spots look like they were shot in the duo's own livi ...
- 'Fisk' Johnson Reaffirms Commitment To Disclose Ingredients
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 24, 2010
Herbert Fisk Johnson III, chairman and CEO of S. C. Johnson &am ...
- Nevada 'Captures Hearts' Cost-Effectively
Marketing Daily, Karlene Lukovitz - Tuesday, November 23, 2010
In-stream video test program with Google exposed its skiing commercial to 7 ...
- Florida Sees Recovery, Preps For Winter Push
Marketing Daily, Karl Greenberg - Tuesday, November 23, 2010
Next up is perhaps the most critical campaign: the winter-tourism campaign ...
- Which Network Is Best On The Internet? Beats Us
TV Watch, Wayne Friedman - Wednesday, November 24, 2010
So which one of the big broadcast networks does the best j ...
- Wendy's To Launch $25 Million Effort Touting Its Fries
Around the Net In Brand Marketing, Nina Lentini - Tuesday, November 23, 2010
On Monday, Wendy's will launch a $25 million campaign touting its n ...
- Sen. Franken: Comcast/NBC May Have Broken Law
Around the Net In Media, Fern Siegel - Tuesday, November 23, 2010
Senator Al Franken, a critic of Comcast Corp's proposed deal for contr ...
- MSNBC Suspends Scarborough For Campaign Donations
Around the Net In Media, Fern Siegel - Tuesday, November 23, 2010
MSNBC said Friday that it is suspending "Morning Joe" co-host Joe Scarborou ...
- Purdue Differentiates Self In New Effort
Marketing Daily, Aaron Baar - Monday, November 22, 2010
As the institution begins its recruiting for students for 2011, the languag ...
- Telemundo, AuditionBooth Embark On Talent Search
MediaDailyNews, - Monday, November 22, 2010
Telemundo Communications Group, a producer of content for Hispanics in the U. ...
- Easily Distracted, Multitasking Young Video Viewers Means More Marketing Questions
TV Watch, Wayne Friedman - Tuesday, November 23, 2010
Current research says kids and young adults are actually tuning in ...
- Netflix Plays Streaming-Only Service
Around the Net In Online Marketing, Gavin O'Malley - Monday, November 22, 2010
Sure to further transform the video streaming space, Netflix is introducing i ...
- Viacom Latest To Ditch Google TV
Around the Net In Online Marketing, Gavin O'Malley - Monday, November 22, 2010
GTVHub has picked up on a pattern, which doesn't bode we ...
- Cox Enters Market With 'Unbelievably Fair' Tag
Marketing Daily, Aaron Baar - Saturday, November 20, 2010
"One of the things we wanted to do was make it ea ...
- Honda Gets Happy For Year-End Push
Marketing Daily, Karl Greenberg - Friday, November 19, 2010
Honda's go-to guy for many of its retail-focused ads is the animat ...
- Macy's Launches TV Campaign For Black Friday
Marketing Daily, Sarah Mahoney - Friday, November 19, 2010
In one, Martha Stewart brandishes a rooster and wakes a snoozing coup ...
- A little nostalgia and simplicity go a long way.
Notes from the Digital Frontier, Jessica - Monday, November 15, 2010
Whenever I watch CMT, my dad always comes in and says somethi ...
- Viacom Blocks Free Content On Internet
SearchBlog, Laurie Sullivan - Monday, November 22, 2010
Viacom said Monday it has blocked full-length episodes of shows it ru ...
- New Entertainment Entrepreneurs: A Romantic Story, Or Some Future Back-Biting Failures?
TV Watch, Wayne Friedman - Monday, November 22, 2010
Seems Jeff Bewkes, chairman/CEO of Time Warner, believes the new digital entertainme ...
- One More Time: Mobile TV Is a Tough Sell to Everyone
VidBlog, Steve Smith - Monday, November 22, 2010
Don't get me started. When news hit last week that a consorti ...