- Tribune Media Reports Mixed Results
MediaDailyNews, Wayne Friedman - Monday, February 29, 2016
Amid its announced efforts to consider a full or partial sale ...
- Donald Trump Crushes The Media
MediaDailyNews, Gary Holmes - Monday, February 29, 2016
Super Tuesday is finally upon us, and much to the shock a ...
- Oscars Takes Viewer Hit, But Sees Higher Ad Revenues
MediaDailyNews, Wayne Friedman - Monday, February 29, 2016
The Academy Awards saw $120 million in advertising revenue this year: $101 ...
- Turner Brings Us One Step Closer to SkyNet With IBM Watson Partnership
Mediapsssst, Richard Whitman - Monday, February 29, 2016
First it was that Boston Dynamics robot getting the sh*t kicked o ...
- Groups Supporting Ted Cruz Spend $2.4 Million In 8 States
Around the Net In Marketing Politics, Philip Rosenstein - Monday, February 29, 2016
Gearing up for an active March 1 (Super Tuesday), groups supporting Se ...
- Report: Women Believe Female Role Models In Film, TV Influential In Their Lives
MAD, Steve McClellan - Friday, February 26, 2016
A new study from JWT and the Geena Davis Institute on Gend ...
- Bud Light Brings Back Schumer, Rogen For Oscars
Marketing Daily, Tanya Gazdik - Monday, February 29, 2016
Anheuser-Busch's Bud Light brand brought back actor-comedians Amy Schumer and Seth Rog ...
- Consumers Favor Premium Video From Big Media
MediaDailyNews, Wayne Friedman - Friday, February 26, 2016
Premium digital video from traditional TV media companies may be gaining ...
- Presidential National TV Ads: Rubio Tops Spending
MediaDailyNews, Wayne Friedman - Friday, February 26, 2016
Marco Rubio -- and his super PAC -- have spent more ...
- NBC, American Express Strike Leap Day Deal
MediaDailyNews, Wayne Friedman - Friday, February 26, 2016
NBCUniversal and American Express will offer up a full day of limit ...
- NEW! Boneshaker Beer Ad Pokes Fun At Typical Beer Cliches
Out to Launch, Amy Corr - Friday, February 26, 2016
Amsterdam Brewery launched a fun campaign for its Boneshaker Unfiltered India Pa ...
- Broadcast TV Starts Year Heading Up
Research Brief, Jack Loechner - Monday, February 29, 2016
The TV industry got off to a positive start in 2016 wi ...
- Secrets Of A Not-So-Secret Society
RTBlog, Joe Mandese - Monday, February 29, 2016
In my opinion, what is truly needed to organize the morass ...
- Netflix Family TV -- Next Up: Sports? Reality TV? Afternoon Talk?
TV Watch, Wayne Friedman - Monday, February 29, 2016
Netflix is pushing into more family-oriented TV. But this is nothing ne ...
- Hectored By Hollywood: Joyless Oscars Were Hard To Endure
TVBlog, Adam Buckman - Monday, February 29, 2016
The Oscars nominated a movie named "Joy," but the Oscar telecast w ...
- The SVOD Bod: How On-Demand Muscled Into Fitness
MediaPost Weekend, Wayne Friedman - Saturday, February 27, 2016
Niche subscription-video-on-demand networks and OTT services are getting stronger and healthier, providi ...
- There's Room For Traditional Media In Streaming World
Marketing Daily, Aaron Baar - Thursday, February 25, 2016
Jon Giegengack, principal at Hub, tells "Marketing Daily," "It's big enough ...
- Strongbow Recommits To Sir Patrick Stewart
Marketing Daily, Tanya Gazdik - Friday, February 26, 2016
Heineken USA's Strongbow Hard Apple Ciders has renewed its relationship with S ...
- Nexstar Hits Record Q4 Results, Nearly Doubles Size In Media General Deal
MediaDailyNews, Wayne Friedman - Thursday, February 25, 2016
Fast-growing TV station company Nexstar Broadcasting Group hit record financial results f ...
- PlaceIQ Partners With LiveRamp For Addressable TV Campaigns
Mobile Marketing Daily, Ben Frederick - Thursday, February 25, 2016
Running across three verticals (retail, automotive, and tourism), the campaigns targeted househol ...
- NEW! Strongbow Hard Cider Campaign Features Actor Patrick Stewart
Out to Launch, Steve McClellan - Thursday, February 25, 2016
Strongbow Hard Cider announced Thursday the launch of its latest TV campai ...
- Millennial News Platform Newsy Chooses SpotX To Power Ads On Apple TV
Real-Time Daily, Felicia Greiff - Thursday, February 25, 2016
Millennial-focused video news platform Newsy selected video inventory management platform SpotX ...
- Rubio Finally Looks Ready To Fight
Red, White & Blog, Philip Rosenstein - Friday, February 26, 2016
Last night was Sen. Marco Rubio's night. He needed one. For man ...
- Virtual TV, Virtual Ads? Perhaps A Virtual Media Dream -- Or Nightmare
TV Watch, Wayne Friedman - Friday, February 26, 2016
Virtual reality could be the next big thing -- for TV conte ...
- Roll Over, Beethoven -- History Channel Is In The Comedy Business
TVBlog, Adam Buckman - Friday, February 26, 2016
There's a comedy glut in late-night TV -- from the late-night ta ...
- Univision GOP Debate Tonight In Texas
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, February 25, 2016
With three wins in a row under his belt, Donald Trump wi ...
- New Jersey Regulators Approve Charter-Time Warner Merger
Daily Online Examiner, Wendy Davis - Thursday, February 25, 2016
Regulators in New Jersey have approved Charter's proposed merger with Time Warn ...
- Are TV Networks' Viewer Declines NPX-Related?
MediaDailyNews, Wayne Friedman - Wednesday, February 24, 2016
TV networks have now witnessed their first double-digit percentage declines since Niels ...
- Sinclair Broadcast Revs Dip, Political Ad Slippage Blamed
MediaDailyNews, Wayne Friedman - Wednesday, February 24, 2016
Sinclair Broadcast Group, one of the largest U.S. TV station groups, post ...
- Most Viewed, Binged TV Shows Are Not The Ones You Think
MediaDailyNews, Steve Sternberg - Thursday, February 25, 2016
Among adults 25-54, "The Big Bang Theory" on TBS is the mo ...