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Results for July 2010
Tom's of Maine Intros Toothpaste Via Social Media
Marketing Daily, Tanya Gazdik - Friday, July 30, 2010
The promotion -- which includes a contest, sweepstakes and instant-win game -- ...
Neiman Marcus Tempts Fashionistas With Contest
Marketing Daily, - Tuesday, July 27, 2010
In the first round, consumers pull together looks from its fall offerings, ...
LexisNexis Publisher Backs Banks In 'Hot News' Reposting Case
Online Media Daily, Wendy Davis - Thursday, July 29, 2010
Chiming in on a high-profile dispute, the business-to-business publishing company Reed Elsevier ...
Study: Twitter No Slam Dunk For Marketers
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 28, 2010
Twitter Tests 'Inline' Multimedia
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, July 27, 2010
Twitter is testing inline multimedia, including videos and photos, Mashable reports. The ...
Lay's Enlists Local Farmers For Mobile Tour
Marketing Daily, Tanya Gazdik - Monday, July 26, 2010
"This is a natural extension of that campaign," Lay's Linda Bethea tells ...
Twitter Disconnect Between Marketers And Consumers
Online Media Daily, Laurie Sullivan - Tuesday, July 27, 2010
Brand marketers still lack the skills and the knowledge to effectively tap ...
Tweeters Star In Wheat Thins TV Ads
Marketing Daily, Karlene Lukovitz - Monday, July 26, 2010
"The social media conversations about Wheat Thins and viral effect are really ...
Will Publishers Put Up With Flipboard?
Around the Net In Online Marketing, Gavin O'Malley - Friday, July 23, 2010
A social news iPad app named Flipboard debuted this week to some ...
Twitter: Say Goodbye To Outages
Around the Net In Online Marketing, Gavin O'Malley - Thursday, July 22, 2010
In several blog posts this week, Twitter addressed its ongoing service outages, ...
Google Dethroned By 'All Other' Category
Online Media Daily, Laurie Sullivan - Tuesday, July 20, 2010
Google may own the market for paid-search advertising and queries, but when ...
Tweeting Face To Face
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 16, 2010
Brian Carter suggests companies designate brand ambassadors to tweet for them -- ...
Facebook, Twitter, Email, Fox News, And Millennials
Engage:Millennials, Morgan Stewart - Friday, July 16, 2010
It is up to us, as marketers, to simply weave these channels ...
Facebook Gets Google Analytics-Like Platform From Networked Insights
Online Media Daily, Laurie Sullivan - Thursday, July 15, 2010
Putting a price on Facebook Fan pages to monitor return on investments ...
Twitter Gets Video Ad Network
Online Media Daily, Gavin O'Malley - Monday, July 12, 2010
Is the Twitter ecosystem robust enough to support its own video ad ...
Search And Social Becomes New Metric For Online Advertising
SearchBlog, Laurie Sullivan - Tuesday, July 13, 2010
The next wave of technology platforms for the online advertising industry will ...
HootSuite To Offer Paid Subscription Social Services
Online Media Daily, Laurie Sullivan - Monday, July 12, 2010
HootSuite is readying an enterprise suite of features it plans to begin ...
Breaking Up Is Never EZ 2 Do Over Twitter
The Social Graf, Erik Sass - Monday, July 12, 2010
Men 18-34 are twice as likely as their female counterparts to break ...
Verizon Sponsors Soccer Final House Parties
Marketing Daily, Tanya Gazdik - Thursday, July 8, 2010
"The house party fits nicely into Verizon's FiOS marketing plan because its ...
Twitter, Facebook Lack Mobile Influence
Online Media Daily, Laurie Sullivan - Thursday, July 8, 2010
Twitter and other social services that allow people to update their status ...
Cisco Wants Flip In On NBC's Olympic 2012 Plans
Online Media Daily, Laurie Sullivan - Wednesday, July 7, 2010
There are about 750 days to go before the London 2012 games, ...
Twitter's Searchable Geo-targeted @earlybird Tweets Will Bring In The Dough
SearchBlog, Laurie Sullivan - Thursday, July 8, 2010
Twitter can't seem to do anything about the constant appearances of the ...
Twitter Queries Up 33% In Three Months
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, July 7, 2010
Twitter is now supporting 800 million queries a day, company co-founder Biz ...
Facebook, Twitter Battle For Billions In TV Ads
MediaDailyNews, Wayne Friedman - Tuesday, July 6, 2010
Social networks, such as Facebook and Twitter, are now going after the ...
The @Earlybird Catches The Tweet: Twitter's Newest Revenue Idea
Social Media Insider, Catharine P. Taylor - Wednesday, July 7, 2010
Even if Twitter can't seem to kill the fail whale -- maybe ...
TweetUp Deals Spell Maturing Twitter Ecosystem
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, July 6, 2010
Twitter-based ad platform TweetUp has acquired all of Tomatic's current projects, which ...
Measuring The World Cup Social Buzz: What Players Have Endorsement Chops
Online Media Daily, Laurie Sullivan - Friday, July 2, 2010
Networked Insights, a social media company, has been tracking the buzz around ...
Moms Is A Subset of Women
Research Brief, Jack Loechner - Tuesday, July 6, 2010
On the heels of women's Web preferences in yesterday's Research Brief, Lucid ...
Chevy Adds 4 Markets For Volt Introduction
Marketing Daily, Karl Greenberg - Thursday, July 1, 2010
Chairman Ed Whitacre also announced that the company is going to battle ...
Kraft Brands Mix It Up On Social Media
Around the Net In Brand Marketing, Nina Lentini - Thursday, July 1, 2010
Kraft's Oreo cookies and Wheat Thins crackers are ramping up their social ...
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