- Tide Joins List Of P&G Brands On Super Bowl
Marketing Daily, Aaron Baar - Monday, January 30, 2017
The teaser in the video ends with a cryptic message, "a bett ...
- Video Email Marketing Delivering 50% More Click-Throughs
Around The Net In EU Email Marketing, Sean Hargrave - Monday, January 30, 2017
Email marketing has traditionally consisted of written content -- after all, it ...
- Facebook Now Favoring Videos With Higher Completion Rates
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, January 27, 2017
In users’ News Feeds, Facebook plans to start giving more visibility ...
- NEW! Take A Virtual Tour Of Cisco's 'Space Hotel'
Out to Launch, Amy Corr - Thursday, January 26, 2017
Feel like escaping, perhaps taking a vacation to outer space? Cisco creat ...
- The Rise Of The Publisher-Buyer Matchmaking Specialist
Real-Time Daily, Philip Rosenstein - Friday, January 27, 2017
With the growth of programmatic ad spend, and the increase in t ...
- 30% Of Millennials Have Snipped The Cord
Video Insider, Daisy Whitney - Friday, January 27, 2017
Millennials comprise the largest portion of cord-cutters. Stop the presses. Okay, fin ...
- Kik Buys Mobile Video App Maker 'Rounds'
Around the Net in Mobile, Gavin O'Malley - Thursday, January 26, 2017
Messaging startup Kik just bought Israel-based mobile video app maker Rounds f ...
- Get A Life, Don't Go Live
London Blog, Sean Hargrave - Thursday, January 26, 2017
Why did brands suddenly think their launches and conferences would attract ...
- Centro's Political Arm Saw 80% Success Rates In 2016 Cycle
Real-Time Daily, Philip Rosenstein - Thursday, January 26, 2017
Centro announced on Thursday that 80% of its political clients in t ...
- Extreme Reach Kicks Off Campaign To Stream TV Ads Cross-Platform
Television News Daily, Laurie Sullivan - Wednesday, January 25, 2017
Extreme Reach has launched a marketing campaign for a new cloud-based vid ...
- Video Critique I-Team Answers Question Nobody Asked: Why Don't Supermarkets Do More Branded Video?
Video Critique, Larry Dobrow - Thursday, January 26, 2017
Why isn't Uncle Giuseppe's, or any other grocery chain, more invested ...
- Interpublic Tests Ads That Reach Out And Touch Someone, Finds Lift
MediaDailyNews, Joe Mandese - Wednesday, January 25, 2017
Sight, sound and motion have long been the Holy Trinity of Madis ...
- GirlTalkHQ Fights The Pink Tax
Out to Launch, Amy Corr - Wednesday, January 25, 2017
GIRLTALK HQ, a site that aggregates news about global female empowerment topic ...
- Canon Turns Bullying Into Therapeutic Comedy For Teens In Latest 'Rebel With A Cause'
Out to Launch, Amy Corr - Wednesday, January 25, 2017
Get the tissues out for this one. A recent installment of Canon ...
- NEW! Woman Shaves Head To Encourage Yearly Breast Cancer Screenings
Out to Launch, Amy Corr - Monday, January 23, 2017
Breast cancer is the second-highest cause of death in Lebanon. To a ...
- Amid Social Video Craze, Don't Neglect O&O
Publishers Daily, Richie Hyden - Tuesday, January 24, 2017
As Facebook ramps up its video advertising push with the planned introducti ...
- YouTube To Allow Google Data To Target Better
Around the Net In MAD London, Sean Hargrave - Monday, January 23, 2017
In recognition that 50% of views are now coming through mobile, YouTu ...
- 7 Steps To Video Adoption
Online Video Daily, Justin Beck - Friday, January 20, 2017
It's not enough to just provide your employees with video tools. Y ...
- Rise In Broadband-Only Homes Using TV Antennas
Television News Daily, Wayne Friedman - Thursday, January 19, 2017
Projections for 2017: There will be 17.2 million broadband-only homes. Declines ...
- Smarty-Smart GE Flaunts Its Science Savvy With 'Unimpossible' Stunts
Video Critique, Larry Dobrow - Friday, January 20, 2017
I don’t care what the incoming heads of the EPA, CIA, FD ...
- Live Video Streaming A Wild Card for Growth
Video Insider, Daisy Whitney - Friday, January 20, 2017
Remember when tuning in live to an online program meant the vid ...
- Microsoft Gives Beam A Boost
Around the Net in Video, Gavin O'Malley - Thursday, January 19, 2017
Microsoft just updated it video-stream service Beam. As TechCrunch writes: “A maj ...
- Reebok Hinges 'Show Of Hands' On Human Handshakes
Marketing Daily, Sarah Mahoney - Wednesday, January 18, 2017
In the latest evolution of its "Be More Human" campaign, Reebok ...
- Netflix Says It Won't Be Hurt By Net Neutrality Repeal
PolicyBlog, Wendy Davis - Thursday, January 19, 2017
"We are now popular enough with consumers to keep our relationships wi ...
- SteelHouse Introduces Free Viewability Testing
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 18, 2017
SteelHouse released an analytics tool Wednesday that allows marketers to verify wheth ...
- Facebook Hit With New Lawsuit Over Inflated Video Ad Metrics
Daily Online Examiner, Wendy Davis - Wednesday, January 18, 2017
The bankrupt tech incubator Quirky, known for selling smart-home devices, has su ...
- YuMe Launches Vertical Video Format For Mobile
Real-Time Daily, Tobi Elkin - Wednesday, January 18, 2017
YuMe has announced the launch of an immersive mobile vertical video ...
- Social Media Seen As Best To Boost Brand Awareness
Research Brief, Jack Loechner - Wednesday, January 18, 2017
According to a new PRDaily study, with data from more than 1,2 ...
- Extreme Reach Appoints Bill Bagshaw CRO, Improves Client Services
Real-Time Daily, Tobi Elkin - Tuesday, January 17, 2017
Cloud computing platform Extreme Reach has tapped Bill Bagshaw as chief reven ...
- The Potential For Real-Time Video Ad Insertion And VR
RTBlog, Tobi Elkin - Tuesday, January 17, 2017
What's the potential for real-time video ad insertion into live streams? A ...