- Merchandising Is Next Data Point In Online Ad-Serving Platforms
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 31, 2015
Content Analytics engineers are working to integrate the company's merchandising technology in ...
- Combining Search Virtual Assistants, Customer Service In 2016
SearchBlog, Laurie Sullivan - Wednesday, December 30, 2015
Site search has been an important part of the online user experienc ...
- Farmers Uses Real Claims For Creative Inspiration
Marketing Daily, Tanya Gazdik - Monday, December 28, 2015
"We evaluated several potential campaigns before selecting this one. We loved th ...
- Playwire Media Develops Gateway Media's Online Video To Boost Revs
Publishers Daily, Sara Guaglione - Thursday, December 24, 2015
In a new partnership announced this week, Playwire Media will represent a ...
- Motorsport.com Bows Mobile News Digest
Publishers Daily, Erik Sass - Thursday, December 24, 2015
International racing and automotive enthusiast publisher Motorsport.com has launched a new mobi ...
- Microsoft Takes Aim At Adware On PCs Running Windows
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 23, 2015
Microsoft will identify and remove adware from Windows PCs in 2016, ...
- 'Forbes' Blocks Ad Blockers, Launches Agency Council
The Daily Blog, Erik Sass - Thursday, December 24, 2015
Another publisher is playing hardball with visitors who use ad-blocking software ...
- Triggered Email Click Rates Soar To Nearly 229%
Email Marketing Daily, Jess Nelson - Monday, December 21, 2015
Marketers must go beyond traditional metrics and analyze email subscribers to ga ...
- AMI, Weinstein Co. Team For Cross-Platform Shows
MediaDailyNews, Fern Siegel - Monday, December 21, 2015
American Media, which publishes celebrity and lifestyle magazines, is teaming with t ...
- IBT Media Names Noach VP, Director Of Social Media To Oversee Content
Publishers Daily, Sara Guaglione - Monday, December 21, 2015
IBT Media today announced Arbell Noach will join the company's marketing te ...
- Multichannel Campaigns Must Interconnect Or Fail
SearchBlog, Laurie Sullivan - Monday, December 21, 2015
Conversion is an archaic key performance indicator. Retailers need to take ...
- Mobile Modes Of Production In Post-PC Era
Online Spin, Josh Engroff - Friday, December 18, 2015
From a global perspective, to say that mobile devices are disrupting t ...
- Google Prioritizes HTTPS Pages
SearchBlog, Laurie Sullivan - Friday, December 18, 2015
Google will begin giving priority to HTTPS equivalents of HTTP pages wh ...
- Wong Named President Of Time Inc. Digital
Publishers Daily, Sara Guaglione - Wednesday, December 16, 2015
Jennifer L. Wong has been appointed president of Time Inc. Digital, ...
- WaPo Launches PostPulse Ad Unit Integrating Editorial Content
Publishers Daily, Erik Sass - Wednesday, December 16, 2015
"The Washington Post" is unveiling a new native advertising format that incorporat ...
- Travel Platform Skift Taps Conde Nast Vet Kremins As President
Publishers Daily, Sara Guaglione - Monday, December 14, 2015
Skift, a travel information and marketing platform, announced today it has hir ...
- Vice Sports Drives Motorsport.com Content
Publishers Daily, Erik Sass - Monday, December 14, 2015
MotorsportNetwork is expanding its content distribution footprint through a deal with millenni ...
- Fashionista Bows In-House Native Ad Studio
Publishers Daily, Erik Sass - Monday, December 14, 2015
Online fashion publisher Fashionista, which announced the launch of CoLab, an in-hou ...
- Phishing Scam Hits Alibaba.com
Email Marketing Daily, Jess Nelson - Friday, December 11, 2015
A new phishing attack targeting Alibaba.com customers was uncovered today in ...
- 'Wine Enthusiast' Gets Online Makeover As Mobile-First Site
Publishers Daily, Erik Sass - Friday, December 11, 2015
Wine Enthusiast magazine has redesigned its Web site with an eye ...
- 'Wine Enthusiast' Gets Online Makeover As Mobile-First Site
Publishers Daily, Erik Sass - Friday, December 11, 2015
Wine Enthusiast magazine has redesigned its Web site with an eye ...
- 88% Of Consumers Will Redeem Their Gift Card Within Three Months
SearchBlog, Laurie Sullivan - Monday, December 14, 2015
Few retailers other than Amazon, Macy's and Target promote holiday gifts car ...
- Mashable Bows First Feature Film
Publishers Daily, Erik Sass - Thursday, December 10, 2015
Mashable is bringing new meaning to the catchwords "long-form video" with t ...
- IBT Media Redesigns 'Newsweek,' 'IBT' Sites To Optimize Mobile, Video
Publishers Daily, Sara Guaglione - Thursday, December 10, 2015
'International Business Times' new site went live today, while 'Newsweek' will ...
- WaPo Says Mozilla's Latest App Captures The Ethical Dilemma Of Ad-Blocking
Around the Net in Real-Time, Tobi Elkin - Thursday, December 10, 2015
Mozilla, developer of the popular Web browser wants to help consumers blo ...
- Refinery29 Names Emmerich Chief Content Officer
Publishers Daily, Sara Guaglione - Wednesday, December 9, 2015
Refinery29 has appointed Amy Emmerich to the newly created position of chi ...
- Sports Illustrated Play Partners With USA Volleyball
Publishers Daily, Sara Guaglione - Wednesday, December 9, 2015
Sports Illustrated Play, a new Time Inc. business devoted to youth a ...
- IAC Unveils Publishing Network
Publishers Daily, Erik Sass - Wednesday, December 9, 2015
One of the world's biggest online media and Internet companies, IAC, ...
- 'Food & Wine,' 'Travel + Leisure Sites Debut Holiday Gift Guides
Publishers Daily, Sara Guaglione - Tuesday, December 8, 2015
Time Inc. brands Food & Wine and Travel + Leisure launched holiday-them ...
- Bauer Xcel Media Appoints Mezzafonte To Oversee Digital Push
Publishers Daily, Sara Guaglione - Tuesday, December 8, 2015
Bauer Xcel Media announced Wednesday that Allison Mezzafonte will oversee the company ...