- Electronic Gaming Becoming Equal-Op Entertainment
Marketing Daily, Aaron Baar - Friday, April 25, 2014
Women age 18 or older represent a larger portion of the vid ...
- After 131 Years, 'Ladies' Home Journal' Shutters Monthly, Goes Quarterly
MediaDailyNews, Erik Sass - Thursday, April 24, 2014
It's the end of an era: Meredith Corp. announced that "Ladies' Ho ...
- Marketers Failing To Connect With Mums
Around the Net In MAD London, Sean Hargrave - Wednesday, April 23, 2014
One in five mums do not relate to how they're represented ...
- Cetaphil Launches 'Gentle Power' Effort To Consumers
Marketing Daily, Nina Lentini - Tuesday, April 22, 2014
The campaign includes traditional media, social media, ecommerce, and media planning. ...
- Kimberly-Clark Launches Campaign For Poise Microliner
Marketing Daily, Karl Greenberg - Saturday, April 12, 2014
The brand is backing the product with a campaign using the S ...
- L'Oreal Paris Launches Melanoma Awareness Campaign
Marketing Daily, Karl Greenberg - Thursday, April 10, 2014
L'Oreal Paris has tapped Eva Longoria, Aimee Mullins, Lea Michele, Diane Keato ...
- JCPenney Gets Physical With Elle Macpherson's Undies
Marketing Daily, Sarah Mahoney - Wednesday, April 9, 2014
The retailer is beefing up the physical shopping experience for intimate appare ...
- Bounce TV To Launch 2 Digital Networks
MediaDailyNews, Wayne Friedman - Thursday, April 3, 2014
More TV network launches are coming -- thanks to the still evolvi ...
- Entravision Relaunches Todobebe For Hispanic Moms
MediaDailyNews, Erik Sass - Wednesday, April 2, 2014
Entravision Communications, which already owns a number of Spanish-language TV and rad ...
- Is Yahoo Shuttering Shine?
Around the Net In Media, Gavin O'Malley - Tuesday, April 1, 2014
Once thought to be a safe bet for Web publishers, women’s sit ...