- Burt's Bees Pretties Up Instagram
Marketing Daily, Sarah Mahoney - Monday, February 23, 2015
Burt's Bees is looking to pretty up the pouts of its soci ...
- Dove Wants To Drown Out Body-Bashing For The Oscars
Marketing Daily, Sarah Mahoney - Friday, February 20, 2015
The Academy Awards ... time for us to marvel at the red-carp ...
- Dove Campaigns To Restrain Nasty Tweets Against Women At Oscars
Social Media & Marketing Daily, Gavin O'Malley - Friday, February 20, 2015
On Oscar night, Dove plans to push back against the standard onslaug ...
- Neiman Marcus' CMO Hones Its Digital Edge
Marketing Daily, Sarah Mahoney - Wednesday, February 18, 2015
In recent months, the Dallas-based retailer has begun testing smart "memory mirrors ...
- Got A Quarter-Life Crisis? Origins Cooks Up Campaign That's 100% Millennial
Marketing Daily, Sarah Mahoney - Thursday, February 12, 2015
What they complained about, he says, is that while they were pa ...
- Helen Mirren Shows Age Spots Who's Boss
Marketing Daily, Sarah Mahoney - Monday, February 9, 2015
The ad starts with the actress faux-gracefully accepting a seat offered ...
- Are Women Better Off On Madison Avenue Than In Silicon Valley?
Mediapsssst, Richard Whitman - Sunday, February 8, 2015
Sarah DaVanzo is Chief Cultural Strategy Officer at Omnicom agency Sparks &am ...
- NEWSFLASH! Direct Marketing Agency Now Owned By A Woman!
Mediapsssst, Richard Whitman - Thursday, February 5, 2015
It's really kind of sad that a press release has to ...
- Luxury Through The Eyes Of Affluent Women And Men
Engage:Affluent, Bob Shullman - Wednesday, February 4, 2015
Our previous column, "Luxury Through The Eyes Of The Affluents," focused ...
- Lane Bryant Launches New Activewear Line
Marketing Daily, Sarah Mahoney - Tuesday, February 3, 2015
"We've been dressing her for a long time and taking care ...