NBC's "Meet the Press" continues to be a commendable venue to catch up on the week's news. Yet, it is curious why host David Gregory continues to ask just about … Read the whole story
Rich DelCore, P&G's director of global brand entertainment and VP of its Productions unit, says one impetus that set the company looking for new … Read the whole story
Nielsen Co. has agreed to acquire NeuroFocus, one of the leading companies applying neuroscience to advertising, media and brand research, MediaDailyNews has learned. The … Read the whole story
TiVo continues to amass digital video services -- this time Hulu Plus -- to keep its time-shifting service top of mind. TiVo Premiere has … Read the whole story
Semantic technology start-up Bluefin Labs has begun testing tools for marketers to monitor and measure TV's influence via social media. The plan is to … Read the whole story
Subscriptions from IPTV (Internet-Protocol TV) based companies will almost double in three years to 70 million, forecasts SNL Kagan. IPTV video service revenues will … Read the whole story
Looking to add some new viewers beyond its core young women crowd, CW will launch four new series for the fall -- three dramas … Read the whole story
Choice Hotels is a true "brand of the people," said Bruce Dincin, senior director of marketing and advertising for Choice Hotels. "This campaign is … Read the whole story
During the present upfront ad sales process, CW is pushing two mobile apps looking to support TV marketers' sales efforts. The mobile app Shopkick … Read the whole story
Shocking the TV sports programming world, longtime sports TV executive Dick Ebersol, chairman of the NBC Sports Group, has resigned. His association with the … Read the whole story
The strategic vision for the Wisconsin campaign was based on research conducted by the Department of Tourism over the last three years. Research showed … Read the whole story
Honda, which became sole provider of the Indy V-8 engines that power the cars in the IndyCar series starting in the 2006 season, has … Read the whole story
Proximo Spirits said it is rolling out eight new spots for its 1800 Tequila brand with former "Sopranos" star Michael Imperioli continuing as spokesman. … Read the whole story
Univision confirmed it has three new cable networks coming in 2012, one each focusing on news, sports and telenovelas. There is also a big … Read the whole story
With CBS already done with its Sunday finales of a week ago, it was ABC's turn this time to grab a win -- the … Read the whole story
Troy-Bilt is taking a different approach both in medium and message. The company is talking about the quality and technological savvy that goes into … Read the whole story
The Vme network will offer "Los Kennedy," the Spanish-language version of the controversial mini-series. The 3-year-old network moved into the upfront market by offering … Read the whole story
The broadcast networks will become less viable for their general branded scheduled platforms and more for their TV studios. That new dynamic could ultimately … Read the whole story
As you may know by now, readers, I am a lifelong hoops player and fan. So you won't be surprised to learn how much … Read the whole story
Netflix continues to be a game-changer. But its new business model may be a reincarnation of an older formula, at least for one area … Read the whole story
Last Sunday, as I was thinking about the week to come, I found myself wondering if there was still any point to traditional broadcast … Read the whole story
Has there ever been a more exasperating TV show than "Glee"? This is a program with the potential to be one of the most … Read the whole story
What's in a TV title? Intrigue, a tease, and perhaps a number. CBS seemingly puts value in the word "two," adding two programs to … Read the whole story
Unique identifying code is vitally important in a variety of fields, whether to prevent theft or, in the case of media, for example, copyright … Read the whole story
Looking for something different in network television? Or just maybe more quality content? With apologies to time-shifting devices everywhere, it still comes down to … Read the whole story