Underplayed, but remarkable about Dick Ebersol's leaving NBC Sports is the quiet, but rapid, reemergence of Mark Lazarus. In just a matter of months, he's gone from relative obscurity at … Read the whole story
TV stations' new retrans revenues will more than double in six years -- as their TV networks look to grab more of those monthly … Read the whole story
"The Oprah Winfrey Show" ended her syndicated show with her biggest ratings in almost two decades -- something movie companies in particular anticipated in … Read the whole story
"Our thinking was guided by Kyocera's president, who believes we're really in a new world where people really have to watch what they're doing … Read the whole story
MyNetworkTV, operated by News Corp.'s Fox group, is dropping two game shows and going with an all-drama lineup next season. Gone are back-to-back episodes … Read the whole story
DoubleTree by Hilton is launching a year-long, global rebranding initiative that includes operational, marketing, advertising, online, social media and internal/external communications channels. The multimillion=dollar … Read the whole story
Heinz's top North American executive said that a live commercial on the "Ellen" show last month for Ore-Ida produced record results. The integration backing … Read the whole story
The television, print, digital, social media, point-of-sale, out-of-home and radio effort centers on creative by ad agency Mother and production house Brand New School … Read the whole story
"Who did that?" my wife wonders when she see the TV channel change even as the remote control sits abandoned on the coffee table. … Read the whole story
Continuing with last week's column on Watermarks (Set-Top-Box Lexicon: Watermarking) we now focus on other forms of content identification - Fingerprinting and Signatures. According … Read the whole story
Traditional television -- broadcast and cable -- is a growth business, an area where media companies can add existing programming and channels. Univision, for … Read the whole story
In an earlier article, I talked about why the nomenclature for GoogleTV and AppleTV is ill-conceived, and why Google and Apple are doing the … Read the whole story
Bill Harvey, Co-Founder, Vice Chairman and CRO of TRA, has helped that company create a new type of buying measurement using STB data and … Read the whole story
TV is increasingly a business of specialization. Yet you might scratch your head wondering why ABC has decided to let someone other than Disney-ABC … Read the whole story