Goldman Sachs may have some of the smartest analysts on Wall Street, but they missed badly on their predictions about Netflix's prospects back in March. Then again, they surely weren't … Read the whole story
With the NBA season already delayed (and unlikely to start anytime soon) thanks to a labor dispute, Adidas is prepping a new marketing campaign … Read the whole story
For TV broadcasters, prime time is 7 p.m. to 11 p.m. In radio, programming and advertising are all about morning "drive time." On the … Read the whole story
It would make sense if Americans thought about their finances at the gas pump, and Gas Station TV is providing more fuel. A content … Read the whole story
Chrysler Group LLC is calling its new Hispanic-focused campaign its most comprehensive to date. The effort -- which includes TV, radio, print, newspapers and … Read the whole story
Sex toy ads are coming to prime time and daytime TV in the UK. The company behind them -- Lovehoney, a British online sex … Read the whole story
After peaking at 3.9% of all cast members in the 2010-2011 TV season, the proportion of lesbian, gay, bisexual, or transgender characters on scripted … Read the whole story
Despite some of his recent shows that have failed to catch fire, Starz is doubling down on "Frasier" star Kelsey Grammer in his first … Read the whole story
More TV programming is getting into the social TV game by incorporating parts of viewers' content into shows. A Web-based series from Warner Bros. … Read the whole story
ABC says based on the first week of the broadcast prime-time season, it currently holds the coveted spot of being No. 1 with upscale … Read the whole story
For the past three weeks we have explored common usage terms for advertising and audience measurements. This week we continue with this line of … Read the whole story
NBC's "The Playboy Club" is having trouble finding viewers. Why? Too much association with sex? Too little? Or just not compelling entertainment? Moralists say … Read the whole story
Glen Friedman, owner of the consultancy Ideas and Solutions!! has been involved in the cable operator world for 30 years. In that time he … Read the whole story
Just when you thought there was nothing to talk about in syndication, there's a lot of talk about talk. With "The Oprah Winfrey Show" … Read the whole story