Networks able to demonstrate an upscale audience would appear to be in a strong position to keep ad dollars flowing, even if there is a general market slowdown. Complementing a … Read the whole story
Since the start of the fall TV season, a key Wall Street stock market index of publicly traded media companies has seen a 14% … Read the whole story
The continuing instability of the macro economy is beginning to wear on the people who spend money to stimulate it. After a couple of … Read the whole story
In an extraordinary act of public service, the Spike network has launched a Web destination looking to help veterans with job searches. The "Hire … Read the whole story
Five weeks into the TV season, Fox has made the biggest gains, as well as leading all broadcast networks, among key viewing metrics advertisers … Read the whole story
When the TV goes on, the cell phones come out. According to a new joint survey of U.S. mobile phone users by Razorfish and … Read the whole story
Television advertising at more than $65 billion annually may seem impervious to erosion by interactive digital forces, but it's just a matter of time … Read the whole story
Ashton Kutcher finally gets it. Writing for public consumption can be tricky. Even one's fans expect a lot. The rub is that writing or … Read the whole story