Scandals of epic and not-so-epic proportions have fascinated the news business over the past couple of weeks. The BIG ONE, of course rages on at Penn State, where an apparent … Read the whole story
The 30-second TV spot is far from dead -- but the time has come to stop thinking about TV ads as stand-alone messages. Rather, … Read the whole story
Former DreamWorks and MTV Networks executive John Shea will be executive vice president and chief marketing officer for NBCUniversal's Entertainment & Digital Networks and … Read the whole story
Video ad network YuMe just received another strategic investment of $12 million from Samsung Ventures, the venture capital arm of the Samsung Group, along … Read the whole story
Crown Imports LLC's Corona Extra and Corona Light are bringing back their Feliz Navidad holiday promotion, including the long-running "O'Tannenpalm" TV spot. The TV … Read the whole story
MTV is well-known for overhauling its programs in order to appeal to its target audience, since its previous core demo ages up. Several years … Read the whole story
A new study among 1,000 college-age students ages 17-21 from Jack Myers Media Business Report found that 76% say while watching TV they like … Read the whole story
When Sundance Channel premieres the first episode of the second season of Girls Who Like Boys Who Like Boys on PerezHilton.com today, it'll be … Read the whole story