Television News Daily Issues for February 2012

Television News Daily - Tuesday, Feb. 28, 2012
Top Nielsen Executive Casts Doubt On Rentrak And Set-Top Data's Viability by David Goetzl
Mercedes-Benz Focuses On Icons by Karl Greenberg
Online TV Shows Go From Nice-To-Have To Expect-To-See, Social Sharing Becoming A Must by Joe Mandese
Will JCPenney's 'Ellen' Ads Backfire? by Sarah Mahoney
Charter Completes EBIF Rollout To Permit Interactive Advertising by David Goetzl
Oscars Score Uptick In Ratings, Social Buzz
Oscar Telecast Garners Slight Ratings Bump -- But Critical Boos by Phyllis Fine
'Mad Men' Poster: Don And The Plastic Women by Phyllis Fine
Bravo's 'Last Chance Kitchen' 'Most Streamed' Of Any NBCU Video by Phyllis Fine
Here's An Oscars Fashion Story You Don't See All The Time... by Phyllis Fine
Online Video Ads Are Unique Media Buys Commentary by Alex Rowland
Social Media Drives TV Watching Commentary by Erik Sass
The 18-49 Bad Habit Commentary by Gary Holmes
Oprah Turns To Oscars In Search Of Women Viewers, But Own Has Much More Work To Do Commentary by Wayne Friedman
Television News Daily - Monday, Feb. 27, 2012
Crystal Shines At Oscars, But How Did Madison Avenue Do? by David Goetzl
And The Winner Is.. Cinema Ads: Brain Research Shows They're More Emotionally Engaging Than TV Spots by Joe Mandese
Mercedes-Benz Focuses On Icons by Karl Greenberg
Will JCPenney's 'Ellen' Ads Backfire? by Sarah Mahoney
Oscar Telecast Garners Slight Ratings Bump -- But Critical Boos by Phyllis Fine
Bravo's 'Last Chance Kitchen' 'Most Streamed' Of Any NBCU Video by Phyllis Fine
If TV Shows Can Hide Behind Walls, Why Not The Social Media Buzz Around Them? Commentary by Wayne Friedman
Canoe Ventures, Linsanity & TV ROI Commentary by Mark Lieberman
Social Media Drives TV Watching Commentary by Erik Sass
Television News Daily - Friday, Feb. 24, 2012
ESPN Remains Reticent Locally, Gannett Looking To Ramp Up by David Goetzl
U.S. Ad Exec Confidence Remains Near Recent High, Digital Still Dominates by Joe Mandese
Scripps Reports TV Gains, Newspapers Slide by Wayne Friedman
Legal Settlements Rocketed TiVo's Revs by Steve McClellan
Univision Discusses Cable Partnerships, TV Biz Up by David Goetzl
WaPo Dives 10%, Hits Across Divisions by Erik Sass
Miracle Whip Campaign, By Arthur Miller! by Karl Greenberg
All Quiet On The Oscars Newsfront by Phyllis Fine
'NYTimes' Highlights Oscars As Spectator Sport by Phyllis Fine
TiVo Exec: Canoe May Be Dead, But ITV Lives On by Phyllis Fine
Longer Ads An Upcoming Trend? by Phyllis Fine
Set-Top-Box Lexicon: Commercial Indices Commentary by Jane Clarke
With Canoe No Longer Pulling The Boat, What's The Future Of Cable Addressable Ads? Commentary by Wayne Friedman
'Glee' Proves It Can Still Pack Emotional Wallops Commentary by Ed Martin
Second Screens Need To Tame The Social TV Mob Commentary by Steve Smith
Will More Media Disruption Mean Cheers Or Jeers From Consumers And Marketers? Commentary by Wayne Friedman
Television News Daily - Thursday, Feb. 23, 2012
Networks Hope Team Coco And Other TV-Tablet Apps Are Hits by David Goetzl
Canoe Drops ITV Mission, Most Staff To Focus On VOD Ad Initiatives by Steve McClellan
Google Moves Into Traditional TV, Files For Cable Franchise by Wayne Friedman
Hyundai Hits Oscars With Wes Anderson by Karl Greenberg
NBC Gains Steam, 'Loser' Gains by Wayne Friedman
Is Comcast Really Serious About Ethnic Market? by Phyllis Fine
All Quiet On The Oscars Newsfront by Phyllis Fine
Future Of TV Check-Ins May Depend On The Amenities Commentary by Wayne Friedman
Set-Top-Box Lexicon: Commercial Indices Commentary by Jane Clarke
Television News Daily - Wednesday, Feb. 22, 2012
Canoe Should Have Bought Inventory To Prove Itself Or Get Rich While Trying by David Goetzl
Canoe Drops ITV Mission, Most Staff To Focus On VOD Ad Initiatives by Steve McClellan
CiCI's Pizza Launches TV, Digital Campaign by Steve McClellan
Carbonite Encourages Planning For Loss by Aaron Baar
Conan's Contract Extended Through 2014 by David Goetzl
Google Moves Into Traditional TV, Files For Cable Franchise by Wayne Friedman
Study Links TV Content To Ad Value by David Goetzl
NBC Gains Steam, 'Loser' Gains by Wayne Friedman
Comcast Debuts Xfinity
Google Patent Points To Voice Interface For TV by Laurie Sullivan
Is Comcast Really Serious About Ethnic Market? by Phyllis Fine
Return To Antenna TV Could Aid Cord-Cutting Model by Phyllis Fine
Despite Ratings Challenge, 'Smash' Still Holds Promise by Phyllis Fine
Digital Players Want TV-Like Upfronts, But Do They Have The Glitzy Goods -- Or The Sushi? Commentary by Wayne Friedman
Crossroads In Cross-Media And Return-Path Data Commentary by Charlene Weisler
Future Of TV Check-Ins May Depend On The Amenities Commentary by Wayne Friedman
Television News Daily - Tuesday, Feb. 21, 2012
Civility Rare Enough In Public Debate It Deserves An Award by David Goetzl
John Dimling Speaks For Attribution, Former Nielsen Chief Goes From C3 Ratings To C3 Metrics by Joe Mandese
Carbonite Encourages Planning For Loss by Aaron Baar
Interactive, Addressable Ads Slow To Impact Marketplace by Steve McClellan
Snapple Bows Diet Half 'n Half Lemonade Iced Tea
Return To Antenna TV Could Aid Cord-Cutting Model by Phyllis Fine
Despite Ratings Challenge, 'Smash' Still Holds Promise by Phyllis Fine
Maybe The Oscars App Needs More Slime Commentary by Steve Smith
Television News Daily - Monday, Feb. 20, 2012
Discovered: iPads Can Offer Two-Screen, Simultaneous Marketing Opportunities by David Goetzl
ANA: TV Media Budgets Up, Aided By STB Data by David Goetzl
TV Dominates Multiscreen World by Steve McClellan
RFI Ads Up Engagement For Interactive TV by David Goetzl
Viggle Acquires Loyalize To Engage Live TV Viewers On Mobile by Laurie Sullivan
Non-Turner Subs Pay To Stream NCAA Tourney by Wayne Friedman
At The ANA: Social TV Is 'New Media' by Karl Greenberg
Consumers Forgoing Pay-TV For Internet Services by Aaron Baar
Mazda Drives Into Truffula Valley by Karl Greenberg
DirecTV Gains In Revenue, Subscribers by Wayne Friedman
'Idol' Loses Reins On Ratings, Bested By "Bang' by Wayne Friedman
Paywall Goes Up On Mobile March Madness by Steve Smith
Lin Also Scores TV, Social Media Win
Kelly Upped To VP, Sales, Lin TV
No Joke -- Cable Channel For Dogs Debuts by Phyllis Fine
Does Lady Mary Tweet? Social Media & 'Downton Abbey' by Phyllis Fine
Oprah Winfrey's Sweetheart Deal With Discovery by Phyllis Fine
Fox News' Move To The Middle by Phyllis Fine
AMC Primed For Sale? by Phyllis Fine
As CBS Teams With Netflix, Do Other Frenemies Lurk Closer To Home? Commentary by Wayne Friedman
How Television Responded To The Passing Of Whitney Houston Commentary by Ed Martin
TV Advertising 101 For Digital Marketers Commentary by Kaila Colbin
Jeremy Lin's Lesson For Entertainment Or Sports Success Commentary by Wayne Friedman
Set-Top Box Lexicon: Pods Commentary by Jane Clarke
Ad Load in Online TV Doubles in 2011 Commentary by Daisy Whitney
Television News Daily - Friday, Feb. 17, 2012
NBCU's Wurtzel: More Research Dollars Needed, 'Single Source' Faces Challenges by David Goetzl
TV Dominates Multiscreen World by Steve McClellan
RFI Ads Up Engagement For Interactive TV by David Goetzl
At The ANA: Social TV Is 'New Media' by Karl Greenberg
DirecTV Gains In Revenue, Subscribers by Wayne Friedman
'Idol' Loses Reins On Ratings, Bested By "Bang' by Wayne Friedman
Paywall Goes Up On Mobile March Madness by Steve Smith
Lin Also Scores TV, Social Media Win
Kelly Upped To VP, Sales, Lin TV
Does Lady Mary Tweet? Social Media & 'Downton Abbey' by Phyllis Fine
Fox News' Move To The Middle by Phyllis Fine
AMC Primed For Sale? by Phyllis Fine
As CBS Teams With Netflix, Do Other Frenemies Lurk Closer To Home? Commentary by Wayne Friedman
How Television Responded To The Passing Of Whitney Houston Commentary by Ed Martin
TV Advertising 101 For Digital Marketers Commentary by Kaila Colbin
Jeremy Lin's Lesson For Entertainment Or Sports Success Commentary by Wayne Friedman
Set-Top Box Lexicon: Pods Commentary by Jane Clarke
Television News Daily - Thursday, Feb. 16, 2012
Mobile Devices Might Upend DRTV by David Goetzl
Craft Brewer Presents 'Least Interesting Man' by Karlene Lukovitz
ANA: TV Media Budgets Up, Aided By STB Data by David Goetzl
TV Retrans Fees Soar 27% by Wayne Friedman
DirecTV Gains In Revenue, Subscribers by Wayne Friedman
CBS' Ad Base Holds Steady, Retrans Sees Uptick by Wayne Friedman
Kelly Upped To VP, Sales, Lin TV
NBCU Taps comScore, Google To Measure Olympics Audience by Phyllis Fine
Does Lady Mary Tweet? Social Media & 'Downton Abbey' by Phyllis Fine
Fox News' Move To The Middle by Phyllis Fine
AMC Primed For Sale? by Phyllis Fine
Jeremy Lin's Lesson For Entertainment Or Sports Success Commentary by Wayne Friedman
Set-Top Box Lexicon: Pods Commentary by Jane Clarke
Ad Load in Online TV Doubles in 2011 Commentary by Daisy Whitney
Aereo Joins Influx Of Low-Cost TV/Video Services Commentary by Wayne Friedman
Television News Daily - Wednesday, Feb. 15, 2012
Cross-Platform Measurement Initiative Looking To Drive Ahead by David Goetzl
Craft Brewer Presents 'Least Interesting Man' by Karlene Lukovitz
TV Retrans Fees Soar 27% by Wayne Friedman
Digital Viewing Of Traditional TV Rises by Wayne Friedman
CBS' Ad Base Holds Steady, Retrans Sees Uptick by Wayne Friedman
That's Entertainment: Screen Size Doesn't Matter by Aaron Baar
NBC's 'Voice,' 'Smash' Beat CBS by Wayne Friedman
OTT TV Numbers RIsing by David Goetzl
Twentieth TV Names Wussler VP, Sales
Spike TV Digs For Buried Treasure
NBCU Taps comScore, Google To Measure Olympics Audience by Phyllis Fine
Aereo's Promise Of 'Live TV, No Cable Required' Invites Legal Action From Broadcasters by Phyllis Fine
Making Noise: A Conversation With Combe's Tom Cunniff Commentary by Bill Duggan
So Much More Than An Ad Commentary by Mike Bloxham
Aereo Joins Influx Of Low-Cost TV/Video Services Commentary by Wayne Friedman
Video Engagement High on Tablets, Connected TVs, but Low on Mobile Phones Commentary by Daisy Whitney
Even With High Ratings Harder To Come By, Taking On Nielsen Not A Good Idea Commentary by Wayne Friedman