Dogs can't fill out a Nielsen diary or light up a people meter, so data on what programming they enjoy would seem to be scant. Intuition might suggest this week's Westminster Kennel Club Dog Show on USA would be a smash, while Animal Planet would be a favorite network, especially when "America's Cutest Dog" is on. But if a dog is really a person's best friend, shouldn't people push harder for information on what their pets enjoy. ...
Facebook, Twitter and Google may dominate the trade press and the blogosphere, but one of the most traditional media brands -- ABC -- is ... Read the whole story
Rocketing ratings for "The "54th Annual Grammy Awards" -- driven by news of the death of superstar singer Whitney Houston -- gave CBS its ... Read the whole story
Continuing its research efforts around the Olympics, NBC will debut a new research initiative for the 2012 London Olympics with the help of Google ... Read the whole story
Lionsgate CEO Jon Feltheimer confirmed last week that the company is prepping an original series for Netflix. Jenji Kohan, creator of Showtime's "Weeds," is ... Read the whole story
Electronic program guides have always been a TV marketing tool of sort, giving us shorthand for a channel's real identity. (Hey, in the old ... Read the whole story
I know, I know. By now Super Bowl XLVI -- the game and the commercials -- has long since lost its novelty as water-cooler ... Read the whole story