TVBlog
In a speech at a cross-platform measurement event this week, NBCUniversal top researcher Alan Wurtzel not surprisingly urged industry executives to invest more in research. But, just two days after … Read the whole story
TV remains the tent pole of the multiscreen environment, accounting for most of the viewing and ad dollars placed against video content, says ANA … Read the whole story
As Canoe Ventures looks to build network and advertiser interest in its request-for-information interactive TV product, new data shows about 20% of adults in … Read the whole story
People are no longer just watching television programs. They are talking about them online, often on branded social-media campaigns from program sponsors. Still, defining … Read the whole story
DirectTV grew healthy U.S. revenues -- but with a smaller number of new subscribers -- during the fourth quarter 2011. For the year, DirecTV … Read the whole story
Fox's"American Idol" has now landed back at its beginnings -- seeing ratings it hasn't seen since it started up 10 years ago. CBS' "Big … Read the whole story
Turner Sports, CBS Sports and the NCAA have unveiled a new tiered pricing and access model for this year's on-demand March Madness offering. Now … Read the whole story
- COMMENTARY
Network competitors might soon be partners, especially considering where Netflix and other digital TV/video services have gone. CBS doesn't believe Netflix is a competitor … Read the whole story
- COMMENTARY
Who could have imagined one week ago that CBS' telecast last Sunday of the 54th Annual Grammy Awards would be so historic and so … Read the whole story
- COMMENTARY
Throughout my professional life, I've had the privilege of riding hundreds of steep learning curves, getting thrown into the deep end in a huge … Read the whole story
- COMMENTARY
By looking at the numbers, few NBA general managers thought that previously unknown Harvard graduate Jeremy Lin would average well over 25 points a … Read the whole story
- COMMENTARY
Continuing on the commercial pod theme from the past weeks, let us now consider the common elements associated with pods. These constants help in … Read the whole story
