Friday, March 16, 2012
  • Young Broadcasting CEO Cassara Resigns

    Young Broadcasting, the group with 10 stations that emerged from bankruptcy in 2010, said CEO Tony Cassara has stepped down as CEO and as a member of the board. Young will search for a new CEO as Deb McDermott remains as president. ...Read the whole story

  • MTV Shifts From Gaga To Garages, New 'Artists.' Site Combines Curation, Commerce, New Ad Opps

    In a bid to regain its supremacy as the dominant medium for musicians to connect with fans, MTV is returning to its musical roots, albeit online.The move, unveiled late Thursday during a presentation at the SXSW Music Festival in Austin, includes the launch of a new online destination -- -- which combines MTV-produced fan pages with ecommerce features that will enable everyone from headliners to garage bands to have an MTV-branded presence online. ...Read the whole story

  • CW's Mobile App Airs Lineup Next Day

    Pushing the boundaries to where its young TV viewers are, as well as helping its TV advertising sponsors, The CW will launch a new mobile app where full episodes of its TV shows can be viewed the next day. ...Read the whole story

  • With CBS Airing NCAA, NBC Sitcoms Gain

    With CBS in NCAA Men's Basketball Tournament mode -- airing the first big night of the event on Thursday -- some networks expected the worst. But it turned out better than expected. ...Read the whole story

  • Burnett Takes Ownership Stake In YouToo

    Mark Burnett, who has overseen a string of reality hits dating back to the launch of "Survivor," has taken an ownership stake in Youtoo, a TV network that allows people to upload videos of themselves. Burnett plans to use the Youtoo interactive technology to deepen audience participation. ...Read the whole story

Around The Net

TV, Net Growth Propelled By Reach - On Any Screen

As distinctions blur across screens on Internet-connected tablets, smartphones, computers and televisions, two things will happen. Economics and content will become more integrated and ubiquitous, and a more universal interactive experience will emerge. ...More