Television News Daily
Wednesday, March 21, 2012
  • Social Media Chatter Ups Live TV Stats

    Rather than cannibalize "old media," some online activities can actually boost viewership. In particular, new research shows that social media can significantly increase consumers' ... Read the whole story

  • Spoiler Alert Overload Can Cause TV Marketers Headaches

    Spoiler alerts are now ongoing in entertainment coverage, which can be good and bad news for TV marketers. Read the whole story