Television News Daily Issues for April 2012

Television News Daily - Monday, April 16, 2012
T-Mobile Punches Up Attitude In New Campaign
NBC TV, Comcast Strike Ad Deal
Food Network Brands Restaurant Reservation Service
Gannett Earnings Drop 25%: TV, Digital Up, Newspapers Slump
AOL Uses Nielsen Ratings, Peels Ad Dollars From TV
Ex-ITV Chair Grade: 'Monetise Digital Highways'
Telemundo Chief: Hispanic TV Channels Get Half As Many Ads As They Should
TitleMax Signs Up For Rentrak Data
NBCU Forms Style Media To Embrace Content, Products
BET Moves Into 'Daily Show' Territory
Why 'Advanced' TV Ads Haven't Spawned a Marketing Utopia
Troy-Bilt Adds Some Shazam To TV Spot
NFL Now Allows Gambling Ads, But Not On TV
Cameron Hyped About 3D TV Despite 'Naysayers'
STP Is Back With The King
Multitasking 'TV-Plus-Mobile' Video Test Campaign Shows Big Brand And Intent Lifts
TV Can Drive Social Media Activity, Accenture Finds
Television News Daily - Friday, April 13, 2012
Political Ads Could Be Airing On Public TV, Radio
Dr Pepper Ties In With 'Marvel's The Avengers'
NFL Network To Carry Rugby Championships
Steve Mandala Out At NBCU
ABC's 'General Hospital' Off Life Support
Disappointing Sales Cited For Smart TV Set-Top Boxes
Mobile TV Users Lament Lack Of Ad Variety
Hollywood Agents Turning To YouTube Talent
Monterosa Launches Tools To Make TV More Interactive
Crowne Plaza Tees Up Golfer Rickie Fowler In Campaign
TCM Builds Its Brand With Classic Film Festival
Univision Deportes Wants Bigger Ad Slice
Who Says TV Is a Dying Medium?
'Mad Men' And 'Justified' Continue To Elevate Television
When Reruns Are Welcome -- And When They're Not
Court Declares Public TV's Ban on Political Ads Unconstitutional
Report: Amazon Wildly Inflates Video Library
MediaMind 24/7 Partnership Could Lead to TV Integration
Upfront Market On Autopilot, Researchers Trying To Scale New Heights
Who's Number One? And How Long Will It Matter?
Television News Daily - Thursday, April 12, 2012
Steve Mandala Out At NBCU
Fox Programs Sports On Saturday Nights
ABC's 'General Hospital' Off Life Support
Who's On Second? Data Shows Half Of Mobile Device Time Spent With TV
iPad Gives Apple Lead In Tablet-TV Push
TV Now Viewed Cross-Platform
Farmers Insurance Debuts 'Avengers' Creative
Mobile TV Users Lament Lack Of Ad Variety
$200 Per Month For Pay TV: Insanity -- Or Not?
Charter Promotes Interactive Ads
Gawker Hires 'Fox Mole'
TV Stations Look To Cloud Technology To Deliver Mobile Content
TCM Builds Its Brand With Classic Film Festival
Political Ads Could Be Airing On Public TV, Radio
Univision Deportes Wants Bigger Ad Slice
Paying Attention To Young Consumers' Short Attention Spans
Return Path Data Lexicon: Bandwidth
Henry Schleiff Back In The Headlines -- At Least This One
Dr Pepper Ties In With 'Marvel's The Avengers'
When Reruns Are Welcome -- And When They're Not
Television News Daily - Wednesday, April 11, 2012
iPad Gives Apple Lead In Tablet-TV Push
Toro Puts Lawn Mower On Treadmill
Ad Buyers Predict Small Upfront Increases, Scatter Overpriced In 2011
Multiscreen Viewing Up, Ad Reception Mixed
$200 Per Month For Pay TV: Insanity -- Or Not?
Gawker Hires 'Fox Mole'
TV Stations Look To Cloud Technology To Deliver Mobile Content
Calling Movies And TV Shows Some Really Bad Names
Paying Attention To Young Consumers' Short Attention Spans
The Real Golden Age of Television: 15-25
Quick: Guess Which Brand Runs 500,000 TV GRPs Per Year?
Hoping For Double Entendre, NBCU Turns To 'Green Machine'
Trident Targets Gen Y Emotions With First Global Campaign
The Commercial Value Index: Assessing TV Audience Value In The Age Of Dvrs
Television News Daily - Wednesday, April 11, 2012
CW Launches 2 New Reality Shows In May
Tags, Social Media Sustain Turner TV Brands
Toro Puts Lawn Mower On Treadmill
Ad Buyers Predict Small Upfront Increases, Scatter Overpriced In 2011
Chrysler Loves Big TV Events
Meet TV's "Saviors"
Fictional TV For Its Media Plans
The Commercial Value Index: Assessing TV Audience Value In The Age Of Dvrs
VH1 Finds 'Adultsters' Stand Out In Millennial Crowd
Calling Movies And TV Shows Some Really Bad Names
Flip Flopping Over TV Advertising Demand
The Real Golden Age of Television: 15-25
WE tv; Lauren Gellert
Trident Targets Gen Y Emotions With First Global Campaign
Quick: Guess Which Brand Runs 500,000 TV GRPs Per Year?
Television News Daily - Tuesday, April 10, 2012
Mid-Tier Cablers Gain Most Viewers
Convergence Goes Mainstream: More Homes Connect TV To Internet
Sports TV Costs Jump, Threatening Pay TV Model
Real Agencies In 'Mad Men' Reality
Fox Renews 'Girl,' 'Glee'
Troy-Bilt Goes Multi-Screen With Shazam
First 'Pitch': Not Exactly Ad For Real-Life 'Mad' Folk?
March Madness, 'Voice' Score High In Social Media-TV Activity
Troy-Bilt Bridges TV, Mobile With Shazam
ESPN Outreach Site Adds Podcasts
Online Video Producers Are Wasting Their Time Trying to Convince TV Companies to Take Them Seriously
"Cops" May Still Be Overlooked
Tree Top: The Difference Is Local
As In Football, A Great Media Plan Can Kill
Television News Daily - Friday, April 6, 2012
Olbermann Sues Current TV, Cites Marketing, Promotional Concerns
Whew! Matt Lauer Stll On 'Today'
The Web Video Challenge: Can the Big TV Players Be Leaders Again?
U.S. Tablet, TV Usage Spikes
Funny Or Die's New Division Creates Ad Spots
TV Brand Rivalries: Samsung Holds Consumer Lead
Appeals Court Gives Viacom Second Shot At YouTube
When Art Mattered: Second Screening An American Moment
Sarah, Oprah And Katie Wake Up Broadcast's Morning News And Entertainment Shows
Cable Network Carriage Issues May Now Focus On Ratings, Not Price
Olbermann, Patrick Still Brothers Long After ESPN's 'Big Show'
Al, Oprah Face Talk Of Troubled Networks
Cotton Inc. Launches New Look
Kia Keeps Burning Digital, TV Candles
Capturing The Distracted TV Viewer: Most Of Us Watching Another Screen
Acura Backs Marvel's 'The Avengers'
Return-Path Data Lexicon: Clock Correction
Television News Daily - Thursday, April 5, 2012
U.S. Tablet, TV Usage Spikes
With New Deal, David Letterman Becomes Longest-Running Late-Night Host
Yahoo, YouTube Gear Up To Battle Cable TV
Funny Or Die's New Division Creates Ad Spots
CBS, ESPN Tops With TV Viewers
Reality Battles: 'Voice' Bests 'Dancing'
Google+ Brings First TV Spot To UK
TV Viewer Erosion: When And Where It Matters
Nielsen: Second Screening Is A Worldwide TV Habit
Al, Oprah Face Talk Of Troubled Networks
Interactive TV Not Likely To Brush Direct Mail Aside
Acura Backs Marvel's 'The Avengers'
Social Media's Real Benefit For TV: Helping Weak Shows
Television News Daily - Wednesday, April 4, 2012
Yahoo, YouTube Gear Up To Battle Cable TV
Tequila Patron: Racers Promote Drinking Responsibly
With New Deal, David Letterman Becomes Longest-Running Late-Night Host
Google Finds Channel Attribution Useful, But Misunderstood
Clash Of Titans: Winfrey, Couric, Palin On Competing Shows
TV Viewers Use Social Media To Support Favorite Shows
ACTV8 Powers Fox Show Apps
The Sometimes-Fleeting Value Of TV Personality Brands
Online Summer Olympics Will Look a Lot Like Olympics on TV
Could New Discovery Network Become A GOP Sound Bite?
Episode 502: 'Tea Leaves,' -- Or, Requiem For A Heavyweight
Television News Daily - Tuesday, April 3, 2012
Carl's/Hardee's Ad With Kate Upton Proves A Bonanza
Local TV's Online Revs Up 25%
Forecast: 2012 Upfront To $19 Billion
OWN Inks Better Deal With Comcast
Tequila Patron: Racers Promote Drinking Responsibly
Nike Given Keys To NFL $2B Jersey, Apparel Sales, Marketing Vault
Clash Of Titans: Winfrey, Couric, Palin On Competing Shows
Google Finds Channel Attribution Useful, But Misunderstood
Heineken Touts Newcastle Brown Ale
Apple TV Could Struggle With Content, Ads
TV Viewers Use Social Media To Support Favorite Shows
FX's 'Anger Management' Airs On Viasat For Euro Viewers
ABC Still Tops With 'Once," 'Desperate Housewives'
Why Are There Still Upfronts When There Are So Many New Ways For Viewers To Access T/V?
Digital Services Know What I Watch, But Do They Know What I Need?
Marketing Company Believes No Guts, No Glory
Play Ball