If a French judge had been caught scheming to deprive the U.S. gymnastics team of its gold medal, the deceit may not have caused the furor that the publication of … Read the whole story
Politicians who find the prevailing winds blowing against them can now turn to the Weather Channel to build support. The channel is joining many … Read the whole story
As part of a broader initiative to create some structure around one of the television industry most developed, but least utilized advertising opportunities, MPG's … Read the whole story
Nexstar has received a waiver from the FCC that allows one of its stations to avoid making political ad-spending information available online starting Thursday. Read the whole story
This September, Case-Mate, which makes covers for all sorts of electronic devices, will launch an advertising campaign highlighting how matching the right cover for … Read the whole story
Although largely defined by its young female-centric shows, The CW says its current efforts are intended to pull in more young male viewers this … Read the whole story
Yahoo is making a bid to be a pacesetter in media companies' burgeoning emphasis on developing second-screen experiences, where TV viewing content is synced … Read the whole story
The [International Olympic Committee] says social media users helped cause problems for traditional broadcasters during the first big event of the London Olympics. Because … Read the whole story
More people are consuming more video in more places and on more devices. So what's the problem? The problem is that as television viewing … Read the whole story
The success of your product on TV might just depend on the success of your marketing skills. Not always, but sometimes. Joel Ewanick, chief … Read the whole story