New Jersey Gov. Chris Christie showed an unusual degree of emotion Tuesday as he spoke about the devastation Superstorm Sandy had on his state. In one moment in particular, he … Read the whole story
Media companies and marketers have a better shot at reaching a more balanced audience gender-wise on tablets versus smartphones. Tablet use is also spiking … Read the whole story
In addition to Downey, Jr., who upstages a man with two tanks by having a Harrier jet, the spot also features cameos from other … Read the whole story
With the tag-team of early NFL coverage on Sunday and what turned out to be the final game of the World Series, Fox scored … Read the whole story
The new effort features five animated basketball-themed characters who will appear online starting on Monday and later at events and on TV. The characters … Read the whole story
As the new Time Warner Cable regional sports network gets ready to begin carrying Los Angeles Lakers games, the channel will offer viewers the … Read the whole story
Ads for the chain are always a little tricky, Peter Reiner, the chain's SVP/marketing, explains to "Marketing Daily," "because while it may be the … Read the whole story
"Having our vehicles in games gives consumers the first chance to drive and experience our vehicles before they go off to a dealership," said … Read the whole story
When VCRs came on the market more than 30 years ago, the devices gave consumers unprecedented power to watch television shows on their schedules … Read the whole story
Death and taxes are a certainty. But troubling hurricane-type weather? Less so -- unless you believe in massive global weather change. Hurricane Sandy on … Read the whole story
If you thought only cable news channels offered a politically polarizing view of the world, you'd be wrong: Try some mainstream prime-time entertainment. Recent … Read the whole story
More evidence of the emerging growth in the Hispanic digital video market came from Univision. The network officially launched UVideos yesterday with Starcom advertisers … Read the whole story