The very thought of choosing specific individuals to receive special memorial tributes during an awards show outside of a traditional segment honoring all the gifted people in a certain business … Read the whole story
Supporting its aggressive content strategy, Hulu has scored a multi-year distribution deal with BBC Worldwide North America. Per the expanded partnership, Hulu is hoping … Read the whole story
While the rise of second-screen viewing has created new advertising opportunities for marketers, it has also raised concerns about the impact on viewing of … Read the whole story
Dish Network's commercial skipping of its Hopper set-top-box device got another legal win on Wednesday -- this time from a U.S. District Court in … Read the whole story
Called "It's Your Move After Dark," the partnership with NBCUniversal comprises a series of TV spots for the IS. But the ads are not … Read the whole story
Forget Throwback Thursday. How about Tearjerker Thursday, so we can discuss the three-minute Thai ad making viewers weep worldwide? It’s for a mobile company … Read the whole story
Good news for TV programmers: TV viewers use Twitter during their TV programming -- showing lots of engagement, according to analysts. The bad news? … Read the whole story
There's something in your tweet. GoDaddy enlists JCVD as new spokesperson. Let's launch! Read the whole story
Dean Evans, SVP and CMO of the Japanese automaker's Cherry Ridge, N.J.-based U.S. sales arm, said the company has had success in adhering to … Read the whole story
Women are bringing in a bigger and bigger slice of the household income pie. Marketing firm Boston Consulting Group says the gap between what … Read the whole story
For Netflix viewers, watching a season worth of episodes of a TV series in a weekend is no problem. For AMC viewers, watching a … Read the whole story
A new study published in the journal "Pediatrics" reports that TV viewing is down significantly in the past decade among 6th through 10th graders … Read the whole story