TVBlog
What stunned me most about last night's game-changing episode of "The Good Wife" was the fact that I didn't see it coming. There hadn't been a hint of a whisper … Read the whole story
Apple intends to allow users to stream live and on-demand programming stored in "cloud" servers. If it goes through, the deal would signal a … Read the whole story
Apple is doing a lot of talking about what consumers will see and hear on their devices whether or not they bear an Apple … Read the whole story
TV viewers' exposure to TV-related tweets can yield "immediate" action. Research says of those exposed to TV-related tweets, 77% have watched TV show content; … Read the whole story
At a time when Madison Avenue is shifting toward a device-centric view of consumers, some key parts of the ad industry's supply chain are … Read the whole story
Though CBS network viewership might be down for the NCAA Tournament, overall TV coverage of all national TV networks has posted viewership gains versus … Read the whole story
Rising above old-media-new-media squabbles, TV and social channels appear to be developing a symbiotic bond. One out of every six times a viewer watches … Read the whole story
Through July, Pure Leaf will be the exclusive sponsor of the Grow for Good Web site, which has recently been redesigned and refreshed. Several … Read the whole story
The effort comprises seven video documentaries and behind-the-scenes images at www.now.lincoln.com. The company says it includes print and digital advertorials, integrations and talent appearances … Read the whole story
- COMMENTARY
Somehow HBO and AMC -- and now other cable channels -- have exorcised the Demons of Closure. They subscribe to a narrative arc, not … Read the whole story
- COMMENTARY
The 2014 Oscars will long be remembered for the selfie that crashed Twitter and set a new high point for engagement. This was a … Read the whole story
