The new show will be about cars and the wealthy people who collect them -- that's about all we can deduce from the news release. "Tentatively titled 'Jay Leno's Garage,' … Read the whole story
Finally moving into Netflix territory, HBO says it will offer a stand-alone streaming video service next year. Richard Plepler, chairman/chief executive officer of HBO, … Read the whole story
A day after HBO announced a streaming stand-alone video service starting next year, CBS says it's launching its own subscription video-on-demand effort -- CBS … Read the whole story
Programmatic video ad platform Virool on Thursday announced its launch in the UK at the IAB UK Digital Upfronts event. The company is opening … Read the whole story
Consumers have never had much faith in advertising because -- let's face it -- not all brands provide accurate information about their products or … Read the whole story
The ad is the third TV spot for Diet Coke's "Get A Taste" campaign, which portrays extraordinary moments or experiences while asking consumers to … Read the whole story
The Online Video Daily blog, "Evolve's Campaign To Get You To Watch More Than 7.5 Seconds Of An Ad" published Oct. 14. should have … Read the whole story
Dos Equis' Most Interesting Man always has smart advice to offer, even when it comes to Halloween. In a 15-second spot, he gives his … Read the whole story
ARCO gas has launched a trio of TV ads encouraging drivers to treat their cars well by selecting a top-tier gas for cheap. Read the whole story
HBO CEO Richard Plepler announced today at an investor presentation that HBO will finally begin selling a digital version sometime in 2015 that won't … Read the whole story
One day after HBO announced it will launch a stand-alone HBO online service, CBS this morning premiered CBS All Access, an online service that … Read the whole story
"Mobile-first" has already become a tired and generally meaningless cliche in this industry. Al Jazeera's new AJ+ mobile news experience is an exception worth … Read the whole story
Far be it for any digital platform to learn from traditional TV sellers. But perhaps Google's YouTube has let a TV tactic sneak in. … Read the whole story
The cross-platform and device gap is being increasingly narrowed -- not just through second-screening but through synchronising second-screen activity with television advertising. Read the whole story
If you haven't been keeping up with the news regarding cross-platform video buying, it really is time to take note. Cross-platform buying is on … Read the whole story
Everyone seems to be cheering yesterday's announcement by HBO CEO Richard Plepler that, starting next year, its content will be available as a standalone … Read the whole story