What has Jay Leno been up to since he stepped down from "The Tonight Show" last February? Well, among other things, he's been letting himself go stale in the comedy … Read the whole story
In his strongest statement yet on net neutrality, President Barack Obama on Monday publicly called on the Federal Communications Commission to reclassify broadband service … Read the whole story
Expanding on a partnership first struck just over one year ago, programmatic video ad platform Videology users can now use LiveRamp, a data on-boarder, … Read the whole story
In addition to its holiday ad campaign, the "Dress Normal" spots filmed by Sofia Coppola, the company says its Banana Republic is an Instagram … Read the whole story
Fullscreen, now owned by a group fronted by The Chernin Group and AT&T, announced that it has acquired Austin-based Rooster Teeth, a digital brand … Read the whole story
A television ad market that seems less "visible" to major TV executives could mean another changing marketplace -- but not necessarily less money. A … Read the whole story
It looks like online video distributor Aereo has decided it can no longer afford to continue burning $1 million a month. This week the … Read the whole story
Estimates are that revenues from digital media platforms could overtake traditional TV’s in the next few years. Here’s one projection: Forrester says the amount … Read the whole story
With each week, it seems that more TV networks and media agencies are embracing the future of programmatic TV. The benefits for TV advertising … Read the whole story
If you think about it, marketers today simply can’t win when making a smart decision about where to place their ad budgets. TV used … Read the whole story
Marrying the biggest and smallest screens in the home, TV and mobile, is one of the most challenging but ultimately impactful cross-platform synnergy for … Read the whole story
Forever it seems, big media seemed pretty content to pay only minimal attention to streaming video -- indeed, three of the big four networks … Read the whole story
The value of video in digital marketing is growing as video consumption continues to rise across channels and connected devices. Once content creators begin … Read the whole story