For the past 12 years or so, FX has produced one iconic, groundbreaking show after another, breaking all kinds of barriers and taboos for advertiser-supported TV shows -- language, nudity, … Read the whole story
PASADENA, CALIF. -- Pushing forward efforts to include as much nontraditional TV viewership as possible, NBC says it will now release daily digital video … Read the whole story
One of the major TV broadcast networks moves this past fall will be repeated next year -- the NFL and CBS will air more … Read the whole story
A new local TV-based digital network -- LAFF, from Katz Broadcasting -- will launch as a 24-hour all-comedy programming channel. The new network, which … Read the whole story
Sales in its international division dropped 11.7%, pressured by unfavorable currency exchange, closures of some Canadian stores, and a decline in Canadian demand for … Read the whole story
The brand's @DiGiornoPizza Twitter site is being called a "PreGiorno Tweetline" between Jan. 19-31, and those who use #PreGiorno to tweet their party-prep questions … Read the whole story
Arguably the world's most respected news organization, BBC News is hurrying to keep pace with changing media consumption habits with a major overhaul of … Read the whole story
A Del Monte Foods content marketing campaign that ran through the Thanksgiving holiday put green bean casseroles on more tables, and achieved consumer interaction … Read the whole story
"Buffalo Wild Wings bills itself as 'The sports fan's biggest fan,'" Bob Ruhland, vice president of marketing for Buffalo Wild Wings, tells "Marketing Daily." … Read the whole story
In the story, "NBC To Release Daily Digital Video Estimates Of TV Shows" (Media Daily News, January 17), a quote was misidentified. It should … Read the whole story
Local cable advertising sales will be a significant part of a cable operator company's revenue someday, with the promise of big scale addressable and … Read the whole story
Sure, advertising has always been thematically dishonest, I suppose. It depicts a world of smiling people, made grinningly content by consumer goods -- which … Read the whole story
The change we are experiencing in the video landscape is undeniable. The decline in traditional TV ratings and the explosion of streaming options have … Read the whole story
Social is all the rage -- and constantly being predicted as seeing off dinosaur media such as television and radio. The trouble is that … Read the whole story